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Accounting co-developer Squanchtendo rebrands to avoid Nintendo confusion

Squanchtendo, the virtual reality studio formed by Rick and Morty co-creator Justin Roiland and former Epic Games exec producer Tanya Watson, has rebranded.

Chris Kerr, News Editor

December 7, 2017

1 Min Read
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Squanchtendo, the virtual reality studio formed by Rick and Morty co-creator Justin Roiland and former Epic Games exec producer Tanya Watson, has rebranded. 

The studio will now be known as Squanch Games, and decided to change its name to avoid conflicting with a certain Japanese games company.  

Given Squanchtendo operated normally during its first year, when it released a couple of games including the bizarre Crows Crows Crows collaboration Accounting, it seems like the rebrand was a precautionary move ahead of a mysterious announcement at The Game Awards.

"We recently discovered a video game related company with a similar name to our former name. We never could have predicted the discovery of a video game entity with such a similar name. What a surprise to us!" commented Roiland. 

"We were shocked and surprised. So we decided in order to avoid confusion we are changing the back half of our name! We are now Squanch Games! Hooray! Also it’s National Microwave Oven Day! Did you know that? Go celebrate!" 

About the Author

Chris Kerr

News Editor, GameDeveloper.com

Game Developer news editor Chris Kerr is an award-winning journalist and reporter with over a decade of experience in the game industry. His byline has appeared in notable print and digital publications including Edge, Stuff, Wireframe, International Business Times, and PocketGamer.biz. Throughout his career, Chris has covered major industry events including GDC, PAX Australia, Gamescom, Paris Games Week, and Develop Brighton. He has featured on the judging panel at The Develop Star Awards on multiple occasions and appeared on BBC Radio 5 Live to discuss breaking news.

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