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EA renews UFC, NHL, NHLPA partnerships with fresh 'multi-year' deals

EA has announced "multi-year renewals" of its partnerships with the NHL, NHLPA, and UFC to allow it to continue work on the EA Sports NHL and EA Sports UFC franchises.

Chris Kerr, News Editor

November 5, 2020

1 Min Read
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EA has announced "multi-year renewals" of its partnerships with the NHL, NHLPA, and UFC to allow it to continue work on the EA Sports NHL and EA Sports UFC franchises. 

The extensions were announced in two separate press releases, though both essentially secure the long-term, officially licensed future of two of the publisher's major sports series. 

EA's new agreement with UFC will span a decade, according to Tracey Bleczinski, SVP of UFC Global Consumer Products, and will see the pair collaborate on a range of products for a variety of platforms -- including "expanded future offerings for mobile players." 

The NHL renewal, meanwhile, is simply being touted as a "multi-year" partnership that will allow the U.S. publisher to create "authentic and innovative hockey simulation experiences [...] for years to come"

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About the Author

Chris Kerr

News Editor, GameDeveloper.com

Game Developer news editor Chris Kerr is an award-winning journalist and reporter with over a decade of experience in the game industry. His byline has appeared in notable print and digital publications including Edge, Stuff, Wireframe, International Business Times, and PocketGamer.biz. Throughout his career, Chris has covered major industry events including GDC, PAX Australia, Gamescom, Paris Games Week, and Develop Brighton. He has featured on the judging panel at The Develop Star Awards on multiple occasions and appeared on BBC Radio 5 Live to discuss breaking news.

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