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Nintendo aims to release games that sell at least 2 million units worldwide

Nintendo's Shigeru Miyamoto offers a financial outlook for sales targets Nintendo will need to hit in order to grapple with the rising costs of game development.

Bryant Francis, Senior Editor

July 5, 2016

1 Min Read
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While Nintendo's still grappling with the economic struggles of the Wii U, it's finally offering a vision of what its financial future developing for the NX will look like. 

In a shareholders meeting with investors last week, Nintendo's Shigeru Miyamoto responded to one investor's question on how the company would deal with the increasing costs of game development by offering an outlook on the company's sales goals. In short, Nintendo needs its games to sell two million copies worldwide

"While it's important that we do not overextend by putting an excessive amount of content in our games, the only solution is how to make software that sells well," Miyamoto explained. 

"There will be big hits somewhere in our business, and they support the games that fail and allow us to take on other challenges. So our basic premise is to create software that will sell in the range of at least two million units. We simply couldn't recoup our costs if we only released games in Japan that had sales of around 300,000 units, so the global market is our standard."

Nintendo president Tatsumi Kimishima also said the company aims to update its NX game development process to grapple with those costs, such creating game engines that can be repurposed for multiple games. 

You can read more highlights from the shareholders call from our coverage earlier today.

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