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Survey says half of developers consider VR market on decline or in stagnation

Developers speaking to the Game Developers Collective seem to think the VR games market has hit a roadblock, even with this year's launch of the Apple Vision Pro.

Justin Carter, Contributing Editor

October 22, 2024

2 Min Read
Screenshot of the PlayStation VR2.
Image via Sony interactive Entertainment.

The Game Developer Collective recently conducted a survey about virtual reality games. Of those asked, 56 percent find the market is "currently declining or stagnating."

38 percent believe the latter, and 18 percent the former. Conversely, 23 percent find that the market is growing modestly over time.

As with consoles, the price of VR headsets are a significant barrier of entry. The PlayStation VR2 has been hobbled by its initial $550 cost, and while Sony has yet to make a price drop, Meta has repeatedly lowered the prices of its Quest headsets (or made cheaper ones) to bring in more buyers.

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In that same survey, 88 percent of developers said the VR market's biggest enemy is its "limited audience reach and market size." Other listed factors included difficulty in making comfortable, immersive experiences (38 percent) and a lack of funding or financial opportunities (35 percent).

Will your studio ever pivot to VR?

Of the developers not already making VR titles, 53 percent think their company will never pivot to VR. 13 percent think it will happen in the next five years, followed by between two and five years (6 percent), and one to two years (4 percent).

Apple released its own mixed reality headset this past February. 72 percent of surveyed devs do not consider the Apple Vision Pro an "important moment" for the VR market, and say its impact for the future of VR games is nonexistent.

13 percent of developers are uncertain on the device's effect, while 6 percent said they were more likely to try their hand at making VR games. 9 percent consider themselves less likely.

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Game Developer and GDC are sibling companies under Informa Tech.

About the Author

Justin Carter

Contributing Editor, GameDeveloper.com

A Kansas City, MO native, Justin Carter has written for numerous sites including IGN, Polygon, and SyFy Wire. In addition to Game Developer, his writing can be found at io9 over on Gizmodo. Don't ask him about how much gum he's had, because the answer will be more than he's willing to admit.

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