Prince Of Persia To Return In Forgotten Sands, May 2010

Ubisoft today revealed it is developing a new Prince of Persia game, titled The Forgotten Sands, for consoles and handhelds. The game, scheduled for release in May 2010, will revisit the storyline of the popular 2003 Prince of Persia game The Sands of Time and its two sequels, promising the return of "fan-favorite elements from the original series as well as new gameplay innovations." May 2010 is also the current release window for the Disney-produced live action Mike Newell film based on The Sands of Time, starring Jake Gyllenhall. Although Ubisoft did not specify how or whether the new title would tie into the movie launch, the company has strongly pursued a cross-media film and game strategy with other franchises. "The goal is to reach both...core and casual gamers," explained CEO Yves Guillemot on the company's first-half results call to investors. He promised "lots of combat," but stressed the aim of serving beginner-level gamers as well. "We are trying to cover both groups," he said.