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NaturalMotion Half-Year Revenue Grows 80 Percent Year On Year

Crediting rapid adoption of Morpheme, animation tech company NaturalMotion says it's just had the best six months in its history, posting 80 percent revenue growth year-over-year for the first two quarters of its fiscal 2009.

Leigh Alexander, Contributor

July 16, 2009

1 Min Read
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Crediting rapid adoption of Morpheme, animation tech company NaturalMotion says it's just had the best six months in its history, posting 80 percent revenue growth year-over-year for the first two quarters of its fiscal 2009. It's all thanks to rapid adoption of its Morpheme middleware and strong revenues from its Euphoria tech, says the company."The first two quarters of our fiscal 2009 have exceeded our revenue and profitability expectations," said NaturalMotion CEO Torsten Reil. "We’re particularly pleased with the adoption rate of morpheme over the period." The company's also grown, raising its headcount to 70 employees across its San Francisco offices and its Oxford headquarters, which recently upgraded to a larger office. Euphoria generates real-time animation using the CPU, and it's available for PlayStation 3, Xbox 360 and PC. It debuted in Grand Theft Auto IV and Star Wars: The Force Unleashed, and NaturalMotion says other Euphoria titles are in the works. It describes its other product, Morpheme, as a "graphically-authorable animation engine." It's also available for next-gen platforms and PC as well as Wii, and it counts BioWare, CCP, Disney and Eidos among its licensees. The company’s other run-time product morpheme is the first graphically-authorable animation engine. Available for Playstation 3, Xbox 360, Wii and PC, morpheme’s announced customers include Bioware, CCP, Disney, Eidos and has been licensed by many others.

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2009

About the Author

Leigh Alexander

Contributor

Leigh Alexander is Editor At Large for Gamasutra and the site's former News Director. Her work has appeared in the Los Angeles Times, Variety, Slate, Paste, Kill Screen, GamePro and numerous other publications. She also blogs regularly about gaming and internet culture at her Sexy Videogameland site. [NOTE: Edited 10/02/2014, this feature-linked bio was outdated.]

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