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Wii Becomes Fastest Selling Console Ever In UK

Nintendo UK has announced that the Wii has become the fastest selling home console in the UK ever to reach the one million units sold mark, as, quoting from Chart-Track, the company claims that the unit passed the one million mark in just thirty-eight wee

David Jenkins, Blogger

August 30, 2007

1 Min Read
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Officials from Nintendo UK have announced that the Wii has become the fastest selling home console in the UK ever to reach the one million units sold mark. Quoting data from Chart-Track, the company claims that the Wii passed the one million mark in just thirty-eight weeks. By comparison, the PlayStation 2 took fifty weeks to reach the same total in the UK, while the Xbox 360 took sixty weeks. Using further data from Chart-Track, which is usually not revealed publicly, it is claimed that, during week thirty-three this year, the Wii held a 68 percent market share of the home console market in the UK, while at the same time the Nintendo DS had a 86 percent share of the handheld market. "The non-stop demand for Wii even in the traditionally slow sales periods for video games in the UK is clearly behind this record breaking achievement,” said Nintendo UK general manager David Yarnton. “The performance of both systems appears to indicate that unprecedented interactive entertainment experiences, provided by a combination of the revolutionary nature of DS and Wii with the increasing number of unique software titles for the system from Nintendo and third parties, are being enjoyed by both avid and new gamers of all ages,” he added.

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About the Author

David Jenkins

Blogger

David Jenkins ([email protected]) is a freelance writer and journalist working in the UK. As well as being a regular news contributor to Gamasutra.com, he also writes for newsstand magazines Cube, Games TM and Edge, in addition to working for companies including BBC Worldwide, Disney, Amazon and Telewest.

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