Published by Astrea, this unprecedented Collaboration Sets a New Benchmark in Interactive Storytelling within the Gundam Universe.
November 20, 2023
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
Astrea :
[New York, November 19th] - In an unprecedented collaboration, Japan’s entertainment powerhouse Bandai Namco Filmworks and acclaimed immersive studio Atlas V are thrilled to announce their latest creation, "Mobile Suit Gundam: Silver Phantom", a pioneering Virtual Reality (VR) narrative interactive experience set in the beloved mecha world of Gundam. This announcement was made during the much-anticipated Anime NYC event, marking the project’s first public revelation.
"Mobile Suit Gundam: Silver Phantom" will invite fans to immerse themselves like never before in the Gundam universe. It's a rich, interactive storytelling experience that leverages the power of VR to create a unique and compelling adventure.
Innovative Storytelling in the Gundam Universe
In this immersive anime, you’ll be able to experience the Gundam world like never before, with immersive visuals and interactive elements that bring the epic saga to life. The narrative-driven experience promises to deliver a unique journey through the Gundam universe, offering fans a new way to connect with their favorite series.
“This is not a game, nor is it just a narrative experience—it’s an immersive adventure that leverages the best of both worlds. The future of interactive anime in VR is coming.” - Pierre Zandrowicz, Co-Founder of Atlas V
“We're taking a unique approach - creating an interactive anime that brings the Gundam universe to life in an unparalleled way. It's a narrative journey, inviting you to step inside the story like never before." - Kiichiro Inoue, Deputy General Manager at Bandai Namco Filmworks
Public Reveal
This project was unveiled to the public in the Bandai Namco Filmworks’ panel on the second day of Anime NYC 2023 that took place from November 17th to 19th. Through the title reveal teaser, fans were treated to a sneak peek of what they can expect from this VR interactive movie.
"Mobile Suit Gundam: Silver Phantom" will also be featured at the Gundam Fan e-Festival starting November 23rd, where fans can look forward to a special unveiling.
More information
About Bandai Namco Filmworks
We at Bandai Namco Filmworks develop and produce film&video titles. We not only distribute them through various media such as television, movie theaters and Internet streaming but also bring them to fans throughout the world by licensing and managing their copyrights, developing and marketing film&video-related merchandise and other services. As a comprehensive entertainment enterprise handling the A to Z of film&video business, we continue to create “Awesome works" and make them readily available to everyone.
About Atlas V
Founded in 2017, ATLAS V was created at the crossroads of the entertainment industry, technological innovation and traditional audiovisual production.
The combination of these skills has given rise to a studio specializing in the production of immersive works and content, with the aim of creating the first immersive media group to master the entire production chain, from conception to distribution.
To achieve this, ALBYON, a studio specializing in real time and VR located in Lyon, was launched in 2020, followed in 2021 by ASTREA, a company dedicated to the distribution and publication of immersive content.
From immersive VR and AR experiences to interactive installations, ATLAS V seeks to engage audiences by leveraging new technologies, strong visual aesthetics and immersive design.
ATLAS V’s productions have been widely recognized internationally by the most prestigious film festivals such as Sundance, Tribeca, Venice, Annecy, as well as by awards such as the Webby Awards, Annie Awards and the Emmy Awards.
About Meta Quest
The Meta Quest team lets people defy distance—connecting with each other and the world—through world-class VR hardware and software. The Meta Quest content team pursues the creation of best-in-class games, narrative experiences, and new VR use-cases like fitness, productivity, and travel. Meta Quest joins other teams at Reality Labs dedicated to cutting-edge research, computer vision, haptics, social interaction, and more. Reality Labs is committed to driving the state of the art forward through relentless innovation.
About Astrea
Astrea, the project’s distributor, is a well-respected name in the entertainment industry, ensuring that "Mobile Suit Gundam: Silver Phantom" reaches audiences across the globe. Astrea is the third branch of Atlas V, the renowned French studio behind VR immersive experiences like Gloomy Eyes, Battlescar, Spheres, Notes on Blindness, On the Morning You Wake, and many more. Launched publicly in September 2021, Astrea now represents over 65 VR experiences that are selected at film festivals and showcased in museums around the world. In a new industry that is full of interesting challenges, Astrea is one of the few teams that are tackling the distribution, publishing and international marketing of immersive narrative VR content.
Find all the materials in the Press Kit.
For press or influencers inquiries, please contact :
Zoé Lemaire
+33 6 95 67 87 14
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