New phone promising gaming galore via mophun middleware.
February 8, 2005
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
BLAZE | Stockholm, Sweden - February 8th 2005 - Synergenix continues to bring easily accessible, entertaining mobile gaming to the mass market. The new Sony Ericsson T290, a well-designed feature rich entry-level phone, is now being rolled out on the Chinese market in time for the traditional gift giving of the Chinese New Year. It will be available globally during the first quarter.
The T290 is the latest in Sony Ericsson's range of mass market mophun enabled handsets, following the successful T300, T610, T310, Z600, T630, T226 and T230.
Thanks to the preinstalled mophun middleware, in combination with a colour screen and polyphonic speaker, users can enjoy a very nice gaming experience, both from the embedded games and also from the extensive portfolio of downloadable games already available on the market. The T290's small size, large phonebook, MMS messaging in colour and sturdy styling will appeal to the young and those looking for a value-for-money phone to support their own private business.
This expands Synergenix' share of the mobile entertainment market and further strengthens mophun as a gaming middleware.
For operators and distributors the T290 adds even more volume to game sales for the existing range of mophun enabled mass market Sony Ericsson handsets.
About mophun
mophun is the premium gaming middleware for mobile phones and other portable devices. It is preinstalled in 20 million devices on the market today and many more are on the way. mophun was recently released as a platform used to create downloadable Symbian games.
The powerful gaming API includes advanced 3D functionality and features such as a collision system, a sprite and map engine, resource handling, sound functions, and advanced connectivity features such as 8 player Bluetooth. mophun has a very strong backing from the game development community with over 10,000 downloads of the mophun SDK.
About Synergenix Interactive
Synergenix Interactive AB give mobile network operators and other game distributors the possibility to increase revenue and differentiate their offering with world class mobile game content for major mobile platforms; Java, mophun, Symbian and Brew.
Synergenix also supports handset manufacturers to enhance the gaming capabilities of their terminals with the highly acclaimed mophun middleware.
The company is located in Stockholm, Sweden.
Contact: Tobias Årfors, [email protected]
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