New server launched in Sao Paulo, Brazil, in August, designed to significantly enhance experience for that country's player base.
July 17, 2024
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
Vertigo Games :
Papaya Play, the trusted collaborator of IMC Games, the developer of Tree of Savior and Granado Espada, is excited to announce the launch of a new server in São Paulo, Brazil, starting this August. This move aims to significantly enhance the gaming experience for the substantial Brazilian player base.
Despite a successful launch last year, Papaya Play acknowledges the initial challenges faced by Brazilian players, including suboptimal gameplay environments and a lack of timely responses to early issues due to staffing shortages.
In a direct message, the CEO of Papaya Play expressed sincere apologies and committed to the promise of a new Brazilian server. This initiative is actively promoted to demonstrate Papaya Play's dedication to the Brazilian community.
Since the beginning of the year, Papaya Play has been evolving its monetization model on existing servers, and this new Brazilian server will feature even more customized monetization strategies to meet player demands.
Key content, such as new classes, will now be available for direct purchase rather than through gacha mechanics, reducing uncertainty and financial pressure on players. Additionally, the pricing of paid content will be more aligned with the Brazilian currency exchange rate, lowering entry barriers for premium content. Popular items will be offered at significant discounts as part of the launch event, and numerous items will be distributed for free to players who meet certain participation criteria in various events.
Papaya Play remains committed to delivering a superior gaming experience and looks forward to welcoming players to the new São Paulo server on August 12.
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