90 million installers happy to celebrate the fouth birthday.
December 9, 2024
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
My.Games :
Rush Royale Anniversary Video
AMSTERDAM - Dec 9, 2024 - MY.GAMES, a leading European video game developer and publisher, celebrates the 4th anniversary of its hit title Rush Royale. Since its launch, the game has achieved over 90 million downloads and generated more than $370 million in lifetime revenue, solidifying its reputation as a favorite among players and a leader in the Tower Defense Strategy genre worldwide, according to data.ai. To mark this milestone, Rush Royale introduces a festive Birthday Event running until December 13th, offering players the chance to complete special quests and unlock exclusive rewards.
Over the past year, Rush Royale players have reached remarkable milestones, spending over 50 million days in-game and fighting more than 1 billion battles, including over 600 million in PvP mode. In this year’s events, one standout player achieved an impressive 311 wins, while during the Co-op Gold Rush, players collectively earned an astonishing 756 billion gold, showcasing the power of teamwork and strategy.
The game’s most popular deck this year featured Monk, Dryad, Harlequin, Enchanted Sword, and Summoner, with Dryad taking the spotlight as the favorite unit. With 70 unique units now available, including four new additions this year, Rush Royale continues to offer endless opportunities for strategic mastery—and there’s much more to come.
“We’re excited to celebrate four incredible years of strategic battles, intense competition, and the unwavering support of our amazing global community,” said Ruslan Almukhametov, CMO Rush Royale at MY.GAMES. “Over these years, our players have accomplished remarkable feats, and with the Birthday Event, we want to honor and celebrate these achievements. Looking ahead, we remain committed to delivering the best experiences for our players through fresh and exciting content, with even more thrilling updates and features planned for the year ahead.”
The special Birthday Event invites players to dive into a world of exciting challenges and rewards. Each day, new unique quests will unlock progressively, providing opportunities for players to test their skills and track their achievements throughout the event. Completing these quests fills a progress bar, which offers a variety of rewards, including event currency, exclusive emojis, avatars, and the highly sought-after festive chest.
Additionally, players can take advantage of a special chain offer packed with free rewards, adding extra incentives to join the celebration. Exclusive chests featuring unique festive emojis are also available, allowing players to expand their collections and bring a creative flair to their in-game expressions.
Join the celebration today and experience the excitement of Rush Royale’s Birthday Event! Rush Royale is available to play on both the Android and iOS platforms.
About MY.GAMES
MY.GAMES is a leading European publisher and developer headquartered in Amsterdam, with more than one billion registered users worldwide. MY.GAMES has received the 2024 Top Publisher Award by data.ai, being #7 in the EMEA region and #18 in Top Parent Companies Worldwide. The company develops games for mobile, PC and console platforms. War Robots, Hustle Castle, Rush Royale, Left to Survive, and many other games are produced by MY.GAMES. The company unites over a dozen development studios, and a strong team of specialists working together from across the globe. For more information, please visit https://my.games/.
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