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Thomas Vu, Producer of “League of Legends” Partners with CRETA Platform

'League of Legends' producer "joins forces" with Web3 metaverse gaming platform.

game_press

December 11, 2023

6 Min Read

[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]

Creta :

Thomas Vu, the acclaimed producer behind the Emmy Award-winning masterpiece 'Arcane' and the legendary esports game, League of Legends (LoL), has joined forces with the Web3 metaverse mega-platform, Creta


Thomas Vu, the polymath producer who catapulted the globally renowned esports game League of Legends (LoL) and Netflix's blockbuster animated series Arcane—recipient of the prestigious Emmy Award—into unparalleled success, has recently inked a partnership deal with the Web3 metaverse gaming platform, Creta. Vu is notably recognized for transforming popular champions from LoL into pop stars and orchestrating the astounding success of the digital/real hybrid group K/DA, which garnered over one billion views on YouTube.


Thomas Vu began his career working in partnership NASA and in collaboration with ISS to take high resolution pictures of the Earth. Subsequently, he ventured into the realm of gaming, accumulating experience in game design, art and production at major game development companies such as Bandai Namco and EA where he produced games within the Sims, SimCity, and Warhammer franchises. In 2011, Vu made a pivotal move by joining Riot Games, where he not only assumed the role of Executive Producer and Franchise Creative Director for League of Legends (LoL) Franchise but also became an integral part of the development team where many of the most iconic LoL characters such as Jinx, Vi, Lucian and Ahri were developed under his watch.


Today, with over a decade since its launch, LoL stands as the highest-grossing esports game in history, boasting an annual revenue surpassing 2.55 billion dollars and a global monthly user base exceeding 150 million. Vu's influence extends beyond gaming, as evidenced by his role as Executive Producer for "Arcane," an animated series set in the expansive world of LoL, streamed on Netflix. "Arcane" received widespread acclaim, earning four Emmy Awards and nine Annie Awards. The series has become a global sensation on Netflix, ranking among the Top 10 in 52 countries (second in the United States) and achieving a perfect 100% rating on Rotten Tomatoes. In addition to his success with "Arcane," Vu further showcased his creative prowess by producing the innovative digital/real hybrid pop group K/DA. Comprising female champions from LoL, K/DA's content achieved over 1 billion views on YouTube alone, solidifying their status as a global phenomenon.


Examining his career as a whole, it is evident that Thomas Vu is the mastermind producer who has achieved remarkable success across the spectrum of digital entertainment, including gaming, video, music, and storytelling.

 
Through the recent partnership agreement, Creta announced its support for Thomas Vu's ongoing game incubation initiatives, as well as its collaboration in the production of upcoming media programs such as games, animations, and music.


In recent times, Thomas Vu has been actively involved in a game incubation program, collaborating with exceptional developers worldwide to share experiences, ideas, and resources. Simultaneously, Creta operates the Creta Nexus program to support its own developers, including a project led by the legendary producer Yoshiki Okamoto. Both parties have now agreed to actively cooperate and create synergy by combining their respective Web3 game incubation programs.


Creta and Thomas Vu are jointly planning several projects expected to receive significant global attention. Emphasizing on quality and originality, they aim to capture the rapidly growing emerging markets in the Middle East and India with outstanding Web3 games. They envision creating and globalizing a new gaming and content culture.

 
To smoothly execute these plans, Creta is establishing a growth fund ranging from hundreds of millions to billions of dollars. Through this fund, they intend to incubate outstanding Web3 games, with the anticipation of later providing services through the Creta platform. Responding to this vision, global major funds in the United States and the Middle East have already decided to participate. This collaborative effort is expected to give rise to a highly significant and effective Web3 game fund, nurturing Creta's ecosystem on a high-performance blockchain.

 
The current development of the Creta platform is spearheaded by Diverse, a specialized Metaverse and game development company in Korea, renowned for its high-performance game engine technology and exceptional graphic capabilities. The Web3-based platform utilizes the high-performance public blockchain known as the Locus Chain. In contrast to traditional Metaverse platforms, Creta stands out by implementing an expansive multi-verse that allows numerous Metaverses to interconnect and expand seamlessly, all presented in photorealistic visual quality. One distinctive feature of Creta is its utilization of the high-performance blockchain mainnet, Locus Chain, which has the capability to replace a significant portion of the server's role in online games. This innovation not only enhances the platform's efficiency but also positions Creta with a formidable competitive edge. By potentially saving infrastructure costs ranging from hundreds of billions to trillions of dollars, depending on user scale, Creta is establishing itself as a powerful player in the industry.


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Creta is a Web3-based multiverse gaming platform headquartered in Dubai, UAE. It is comprised of renowned developers, publishers, and blockchain experts who have made a mark in the global gaming industry. The team includes esteemed figures such as producer Ray Nakazato, well-respected in the Japanese gaming industry, Alexander Harutyunyan, former CEO of European game publisher INNOVA, and Suk-ho Yoon, CEO of CCR, known for developing Korea's national game Fortress. Furthermore, with the significant participation of Yoshiki Okamoto, a mastermind in the gaming industry known for developing iconic titles such as Street Fighter 2 and Monster Strike, there is high anticipation that CRETA will lead the most competitive Web3 metaverse platform ecosystem. Following the addition of the legendary game designer Yoshiki Okamoto, who has contributed to cumulative revenues in the tens of trillions with Street Fighter 2 and Monster Strike, and the recent partnership with Thomas Vu, it is expected that CRETA will establish a world-class lineup of Web3 game titles at the highest level.


Creta consists of Creta Multiverse, Creta Studio for creating high-quality games and content, and the Web3 community Creta SuperClub that connects the entire Creta platform. With entry into the Creta Multiverse, users can experience various content services and ecosystems across MMORPG, Shooting games, casual games, and more in a one-stop service. Creta SuperClub is the first service to fully guarantee user ownership of community data within legal boundaries. Technologically, rights to clubs and posts are tokenized as NFTs, granting ownership and transaction rights to NFT owners, allowing for sales, acquisitions, mergers, etc. Furthermore, information about each member belonging to a club is not stored on specific servers but is entirely on-chain, offering a truly decentralized community service. This allows influencers to manage their fans independently of the platform.

 
Global Website: https://CRETA.world/
Official Japanese Website: https://creta.co.jp
Twitter: https://twitter.com/CRETA_WORLD
Discord: https://discord.com/invite/FWCd28vv36
Telegram: https://t.me/Creta_world_official_Group
Coinmarketcap: https://coinmarketcap.com/currencies/CRETA-world/

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