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Bethesda Softworks today announced the opening of its new Australian publishing offices, as the company looks to better control the distribution and marketing of its games in the Asia Pacific region.
Newsbrief: Bethesda Softworks today announced the opening of its new Australian publishing offices, as the company looks to better control the distribution and marketing of its games in the Asia Pacific region. ZeniMax Australia, based out of Sydney, is headed up by newly appointed managing director Simon Alty (pictured), previously managing director at One to Another, the marketing firm that helped launch The Elder Scrolls V: Skyrim in Australia. Bethesda notes that the Australian video game market is growing in importance, and that these new offices will allow the company to better manage the Australian releases of The Elder Scrolls Online, Wolfenstein: The New Order and The Evil Within next year.
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