Moshi Monsters publisher Mind Candy is preparing to make its first foray into the music publishing business, selling songs based on the game and its characters on iTunes.
Moshi Monsters publisher Mind Candy is preparing to make its first foray into the music publishing business, selling songs based on the game and its characters on iTunes. "The Moshi Dance," from parody game character Lady Goo Goo, will be available for download on iTunes starting Sunday, following the success of a YouTube video that attracted over 3 million views over the summer. An entire album of parody songs, from "artists" such as Dustbin Beaver, 49 Pence, Broccoli Spears, Hairosniff and Avril Le Scream, will be made available later in the year, the company said. "We released the Lady Goo Goo music video on YouTube as a bit of an experiment and were amazed at the response and how fast it spread," Mind Candy CEO Michael Acton Smith said in a statement. "Kids loved it so we though it would be smart to release it and are developing many more tracks." The child-focused, free-to-play Moshi Monsters now boasts over 50 million registered users since its 2008 launch. The June sale of a small stake in Mind Candy valued the London-based company at roughly $200 million.
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