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Top Chinese MMO Operator Shanda Reports Increased Revenue, Profits

Key Chinese MMO operator Shanda Interactive saw a 25% increase in revenue and 12% up in profit to $145 million, with its games division responsible for the bulk of its revenues and profits.

Frank Cifaldi, Contributor

June 2, 2011

1 Min Read
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Chinese MMO operator Shanda Interactive, one of the biggest in the region, saw an overall 25 percent increase year-on-year in the quarter ending March 31, with its games division responsible for the bulk of its revenues and profits. Its company-wide revenue was reported at around $248.7 million for the quarter, up 25 percent year-over-year and 7 percent from last quarter. Revenue from its games division represented around $191 million of that figure, itself up 10 percent year-over-year. Profits were also up at the company: the $144.9 million it brought in during the quarter is a 12 percent increase from that of a year ago. Shanda Games was responsible for the majority of that figure at $116 million, an increase of 13 percent. Shanda is a major contributor to a Chinese online game market that hit $5 billion last year. Digi-Capital managing director Tim Merel recently said could dominate the global games market in the near future. As of February 28, Shanda had 29 MMORPGs and 7 casual games in operation, with 18 more in the pipeline. Its catalog is split about evenly between original games and licenses, which include NCSoft's Aion, THQ's Company of Heroes, SNK's The King of Fighters and Square Enix's Final Fantasy XIV and Championship Manager.

About the Author

Frank Cifaldi

Contributor

Frank Cifaldi is a freelance writer and contributing news editor at Gamasutra. His past credentials include being senior editor at 1UP.com, editorial director and community manager for Turner Broadcasting's GameTap games-on-demand service, and a contributing author to publications that include Edge, Wired, Nintendo Official Magazine UK and GamesIndustry.biz, among others. He can be reached at [email protected].

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