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Zynga acquires German mobile studio Popcore through Rollic publishing label

Zynga believes the deal will help establish Rollic as a leading hyper casual publisher.

Chris Kerr, News Editor

November 17, 2022

1 Min Read
Popcore artwork

Zynga subsidiary Rollic has purchased German mobile studio Popcore for an undlsclosed fee.

Rollic specializes in publishing free-to-play hyper casual titles, and was acquired by Zynga in 2020. Zynga, meanwhile, was recently purchased by Take-Two Interactive at a valuation of $12.7 billion.

Popcore is viewed by Zynga as a "leader in the puzzle genre," with the Berlin-based studio having worked on chart-topping titles including Parking Jam 3D and Pull the Pin! – both of which were the most downloaded titles on the U.S. Apple App Store for a time.

Zynga said the deal will help establish Rollic as a leading hyper casual publisher, while Rollic CEO Burak Vardal said Popcore's ability to experiment rapidly and implement nimble development practices will make the studio a perfect cultural fit.

"Combining allows us to build more gaming experiences that emphasize meaningful, lasting engagement," added Vardal. "Furthermore, our mutual user base with Popcore will represent a great combination of new players and long-term retaining users."

About the Author

Chris Kerr

News Editor, GameDeveloper.com

Game Developer news editor Chris Kerr is an award-winning journalist and reporter with over a decade of experience in the game industry. His byline has appeared in notable print and digital publications including Edge, Stuff, Wireframe, International Business Times, and PocketGamer.biz. Throughout his career, Chris has covered major industry events including GDC, PAX Australia, Gamescom, Paris Games Week, and Develop Brighton. He has featured on the judging panel at The Develop Star Awards on multiple occasions and appeared on BBC Radio 5 Live to discuss breaking news.

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