Zynga Stock To Be Listed On NASDAQ

In a new filing with the SEC, social gaming giant Zynga has indicated its upcoming initial public stock offering will be listed on the tech-heavy NASDAQ stock exchange under the symbol ZNGA. The company will pay NASDAQ a $125,000 listing fee to be on the same exchange as video game giants like Activison, Electronic Arts and Take-Two, as well as major technology companies like Microsoft, Apple, Google and Dell. Zynga first filed for an offering of $1 billion in common stock in July, a move that could value the company as a whole at as much as $20 billion. Zynga games have generated over $1.25 billion in cumulative revenue since the company was created in 2007, according to filing documents. That revenue is still concentrated primarily in a few top-tier games, however -- 59 percent of the company's revenue for the first six months of 2011 came from its top three games, though that ratio is down from 78 percent of revenue for the entirety of 2010. Zynga now reports 151 million unique users of its games for the period ending June 30, up slightly from a count of 148 million unique users in March. 59 million of those users play each day, on average, down from 62 million in March. The company makes an average of just over 5 cents per day from each daily users, according to the filing.