Pokemon Rules

Nintendo's ultra-successful Pokemon franchise continues to dominate the U.S. video game market. The Pokemon series, comprised of the Red, Blue, and Yellow editions, as well as Pokemon Snap and Pokemon Pinball, accounted for 10.5 percent of all console game sales and nearly 9 percent of all console revenues in the United States so far in 1999. In addition, Pokemon titles held all five top spots in NPD's October top-ten lists. The Pokemon franchise has accounted for over thirty percent of Nintendo's revenues this year.