Dissecta Hosts Australian Developer PR Session

Melbourne-based event coordination group Dissecta is sponsoring a "Don't Be Distracted By PR!" session on Tuesday, August 23rd, to be held at the Australia Games Innovation Center in Melbourne. The event will focus on the relationship between game development and public relations, and the importance of PR in a successful game. The Australia Games Innovation Center, which was recently launched in Melbourne, is home to the national headquarters of the Game Developers Association of Australia (GDAA), which will manage Australia's first Games Innovation Showcase in the new centre, and the Academy of Interactive Entertainment (AIE) which provides skills and training programs critical to industry development. The Australian Games Innovation Centre is co-located with Australia's oldest established developer, Atari Melbourne House. "The ability to influence public opinion is critical to the success of any game or interactive entertainment product, and we are very pleased to discuss this in Don't Be Distracted By PR!" said Tim Richards, founder of Dissecta. The key speaker at the event will be Morten Brodersen, CEO of Third Wave Games, who will discuss his company's new title, War World. Brodersen has previously worked at Rare Ltd. on games such as Banjo-Kazooie. The event will begin at 7:00 in the evening and last for an hour and a half, ending with audience questions. Those interested in attending can get more information and register to purchase tickets at Dissecta's official website.