Feature: 'Interview - Blake Lewin On Launching GameTap'

In today's main feature story, Alex Handy talks to GameTap's Blake Lewin, discussing the forthcoming 'syndicated game network', which may be of interest to game professionals because of the possibilities available from resurrecting classic game titles in emulated form as a paid subscription service. Handy's introduction explains the background of the founder: "Blake Lewin's business card, upon first glance, does not telegraph Lewin's involvement in the games industry. At the top, an embossed ovoid "Turner" logo stretches across some black pinstripes, and underneath that are listed some of the company's most popular offerings: CNN, TNT, TBS, TCM, Cartoon Network, and the Atlanta Braves. But if this vice president of new product development and innovations has his way, the Braves will not be the only seemingly incongruous product on Turner business cards. This fall, Lewin and Turner will be launching GameTap, the world's first gaming syndication network. But Lewin hopes that the service will change more than just Turner's business cards. A successful GameTap, Lewin says, will change the way publishers and developers do business. Grandiose claims, for sure, but to hear Blake tell it, it's something that had to happen eventually." You can now read the full Gamasutra feature on the subject (no registration required, please feel free to link to the article from external websites).