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Data Design Interactive announces support for G-Cluster's gaming-on-demand system with games content.

Something to do with delivering games through interactive telly.

November 4, 2004

3 Min Read

[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]

Data Design | This deal opens up the burgeoning interactive gaming market for DDI via G-cluster's server-centric gaming-on-demand solution for IP and digital cable TV. The first game to come out of this collaboration will be from Data Design Interactive's "Kidz Sportz" range, entitled "Kidz Sportz BasketballTM". This is the first of many titles scheduled for porting to the G-Cluster system, including DDI's entire back catalogue. All new titles from DDI can be automatically configured for the G-cluster platform.

Stewart Green of DDI said,

"We are very pleased to start working with G-Cluster, by the end of next year our GODS development system will have produced over 30 titles and now that we have our system compatible, all of these will also be available for the excellent and innovative G-Cluster delivery format."

Toby Lynas, Content Acquisition, G-cluster, said:

"DDI have a strong line-up of titles, both in their back catalogue and scheduled for release in the coming 18 months. We are pleased to begin this relationship by bringing Kidz Sports Basketball to the G-cluster platform. The game showcases our technology well - quality console gaming on a simple set-top box.

Data Design Interactive can accomplish this due in part to their G.O.D.S. system which enables them to dramatically cut development times to a half or even a quarter of their usual length. Games are produced in months, rather than years, which means you get a game on time and on budget. They also produce simultaneously on PS2, Xbox, GameCube and PC.

The G-cluster Game System is a client-server service architecture that makes PC/console games available to end users, who can access the service by means of digital TV set-top boxes, PDAs and UMTS media phones. These client devices are simple and affordable.

About Data Design Interactive

Green Solutions Ltd manages the production of Interactive products for the entertainment industry. From character or game design to final production on PC, Console or Online. GSL owns the popular MYTH MAKERS, KIDZ SPORTS, and ACTION GILRLZ, brands. GSL own the publishing rights to the GODS brand development system. We employ the best skills for a job either outsourced or internally through our fully owned studios, Data Design Interactive for development, Artworld Studios for Computer animation, and All-Star-Gaming for Coin op production

About G-Cluster

G-cluster offers gaming-on-demand for broadband networks. A dedicated grid of game servers, enables the latest video games to be played on-demand with any broadband-connected device, including existing digital cable and IPTV set-top boxes, entry level PCs, and 3G mobile phones.

In the case of digital cable and IPTV deployments, G-cluster gaming-on-demand allows network operators and MSOs to leverage investment already made in video-on-demand (VOD) infrastructure. There is no need for upgrades to customer premise equipment.

All existing and future game titles can be brought to the G-cluster platform with minimal porting work. The server-centric nature of the system is particularly well suited to multiplayer and other community-building games.

G-cluster is a wholly-owned subsidiary of SOFTBANK Broadmedia Corporation ("SBBM", www.broadmedia.co.jp). The G-cluster business is operated worldwide through ClubiT Corporation (Osaka New Market: 4347, www.clubit.co.jp), another subsidiary of SBBM). For more information, go to http://www.g-cluster.com or email [email protected][email protected]

Frazer Nash Communications Ltd

Telephone 01296 712522

Mobile 07788 971810

www.frazer-nash-communications.co.uk

[email protected]

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