"Pop culture specialists" continue to work with major publisher.
March 16, 2022
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
Author: Fanattik
Fanattik, the award-winning pop culture specialists, have renewed and greatly expanded their licensing agreement with global video game giant, Bethesda Softworks.
Their revamped and powered up license will result not only in the continuation of their existing ranges featuring Fallout®, The Elder Scrolls®, DOOM® and other popular Bethesda Softworks titles but will also include upcoming new releases such as Redfall™.
Additional territories beyond Europe that are now covered include Australia and the MENA region. 2022 is the self-proclaimed ‘Year of Exports’ for Fanattik. The company will be focusing on expanding their licensed gift ranges, which are currently available from market-leading pop culture retailers from Dubai to Germany, and Bethesda Softworks branded product will be part of this push.
As well as homeware, home décor and gifts, Fanattik will invest heavily in expanding their ranges of ‘affordable collectibles’ throughout this three-year extension. You can see their current Bethesda ranges at www.wearefanattik.com
“Bethesda Softworks has such a rich heritage; we are looking forward to getting our teeth into both new and old titles and creating additional ranges of affordable gifts and collectibles that will appeal to all fans” – Anthony Marks, M.D Fanattik
About Fanattik
Fanattik is a licensee for Microsoft, CBSViacom, Capcom, Hasbro, Universal Studios, Studio Canal and many more.
Fanattik has won numerous awards with the latest being a Business Masters Award under the category ‘Best Family Business’.
The Fanattik premium SpongeBob Squarepants bottle opener was nominated for Gift Of The Year 2022.
For further details email [email protected]
About Bethesda Softworks
Bethesda Softworks, part of the ZeniMax Media Inc. family of companies, is a worldwide publisher of interactive entertainment software. Titles featured under the Bethesda label include such blockbuster franchises as The Elder Scrolls®, Fallout®, DOOM®, QUAKE®, Wolfenstein®, Dishonored®, The Evil Within™, Prey®, RAGE®, DEATHLOOP®, Redfall™, Ghostwire™: Tokyo and Starfield™. Titles are registered trademarks or trademarks of ZeniMax Media Inc. and/or its subsidiaries in the US and other countries. For more information on Bethesda Softworks’ products, visit www.bethesda.net.
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