Game Publisher Mindscape Partners with Dav Pilkey for Very First Video Game Inspired by Bestselling Dog Man Graphic Novel Series

Mindscape B.V. :

NEW YORK and AMSTERDAM – Aug. 8, 2024 – Publisher Mindscape and Dav Pilkey have partnered to bring the bestselling Dog Man graphic novel series to the world of video games. This license agreement grants Mindscape global distribution rights for “Dog Man: Mission Impawsible,” in both digital and physical versions of the game. The worldwide partnership was brokered by The Joester Loria Group, exclusive global licensing agent for Dog Man and Cat Kid Comic Club, on behalf of Writers House and Dav Pilkey.

With his trademark humor and heart, #1 bestselling author and award-winning illustrator Dav Pilkey has made reading fun for kids with the Dog Man graphic novel series, which was launched by Scholastic in August 2016, has sold more than 60 million copies in print and been translated into 47 languages. The latest title in the series, Dog Man: The Scarlet Shedder, published in March 2024, was the #1 bestselling book overall (children’s and adult books combined) in the U.S., Canada, Australia, New Zealand, and Ireland, and was the #1 bestselling children’s book in the U.K. Pilkey’s Cat Kid Comic Club series, a spin-off of Dog Man, launched in 2020 to critical acclaim and topped bestseller lists worldwide.

"We are excited to partner with Mindscape to bring Dog Man to the gaming world," said Jackie DeMaio, Senior Licensing Director, The Joester Loria Group. "Mindscape's experience and passion for delivering engaging, high-quality games makes them the perfect match for the Dog Man brand. The game joins the upcoming theatrical release from Dreamworks/Universal in providing fans another way to engage with the beloved Dog Man characters, stories and settings.”

Mark Huijmans, owner and CEO of Mindscape, shared his enthusiasm for the project: "Dog Man is a fantastic IP with a huge following, and we are honored to have the opportunity to work with TJL Group to bring this beloved character to a video game. This game is not just a playthrough; it's an adventure that expands the Dog Man universe, offering all fans a chance to play with their favorite characters in a dynamic and interactive way.”

About the Game:

The game "Dog Man: Mission Impawsible" is a 2D side-scrolling platformer featuring fun and engaging puzzle mechanics. Players will embark on an exciting journey across 50 unique levels spanning five different worlds as they pursue the thief who stole the key to the city. Players will explore eight iconic locations from the Dog Man universe, including City Hall, the Giant Marshmallow Factory, and various jails. Each location offers unique platforming challenges and puzzle-solving opportunities, ensuring action-packed and entertaining gameplay for fans of all ages.

Platforms:

The game will be available on PC via Steam, PlayStation 5, Nintendo Switch and Microsoft Xbox Series X|S.

For more information, please visit www.Mindscape.com/dog-man and https://joesterloriagroup.com.

Media Assets: Download

About Dav Pilkey

The publication of Dog Man: The Scarlet Shedder marks Dav Pilkey’s 38 years of writing and illustrating award-winning and bestselling books for children. When Dav Pilkey was a kid, he was diagnosed with ADHD and dyslexia. Dav was so disruptive in class that his teachers made him sit out in the hallway every day. He spent his time in the hallway creating his own original comic books—the very first adventures of Dog Man and Captain Underpants. In college, Dav met a teacher who encouraged him to write and illustrate for kids. He took her advice and created his first book, World War Won, which won a national competition in 1986. Dav's stories are semi-autobiographical and explore universal themes that celebrate friendship, empathy, and the triumph of the good-hearted. When he is not making books for kids, Dav loves to kayak with his wife in the Pacific Northwest. For more information about Dav Pilkey and his books, visit http://mediaroom.scholastic.com/davpilkey.

About Mindscape

Established in 1991, Mindscape has been at the forefront of the development, marketing, publishing, and distribution of video games for over 30 years, capturing the minds and imagination of millions of gamers around the world, from children to adults. Mindscape is best known for distributing big brands such as The Smurfs, Disney Dreamlight Valley, Bluey, Five Nights at Freddy’s, Nickelodeon All-Star Brawl 2 and Story of Seasons, and publishing and developing games like the Windstorm games, Pool Party, Speed 3: Grand Prix, Prince of Persia 3D, Myst, Riven, Life in Willowdale: Farm Adventures, Games Advent Calendar, and Unpetrified. In the coming years, Mindscape will deliver more fun and accessible games. For more information, visit www.Mindscape.com.

Mindscape® and the Mindscape® Logo are registered trademarks of Elementalz B.V. and its affiliates. © 2024 All rights reserved.

About TJL Group

The Joester Loria Group, (www.joesterloriagroup.com), is an award-winning full-service licensing and brand extension agency, representing Chiquita; PepsiCo’s North America beverage brands; Frito-Lay’s Cheetos and Doritos brand; Constellation Brands Beer portfolio including Corona Extra, Modelo and Pacifico; Kellogg’s portfolio of cereal and snack brands; Toyota and Lexus; Papyrus; The World of Eric Carle™ including The Very Hungry Caterpillar; Dick Bruna’s Miffy and Dav Pilkey’s Dog Man.

Media Contact

Tyler Gardner
Sandbox Strategies for Mindscape
[email protected]
www.sandboxstrat.com