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[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
Author: Koelnmesse
Federal Minister for Economic Affairs and Climate Action and Vice Chancellor Robert Habeck will attend the official opening event of gamescom 2022. The event will be held in Cologne on the afternoon of 24 August, gamescom’s media and trade visitors’ day. After two years of gamescom taking place exclusively online to prevent the spread of Covid-19, meaning that all welcoming speeches also had to be delivered via video stream, this year the political guests of honour will once again take part in the world’s largest games event on-site. These special guests will then also have the opportunity to take a guided tour of gamescom to see for themselves what’s new and trending in the games industry.
"We are very pleased to be opening gamescom 2022 together with Robert Habeck in his capacity as Minister for Economic Affairs and Vice Chancellor of the German Government. The federal minister has taken games under the wing of his Ministry for Economic Affairs and Climate Action at the start of the new legislative period, and he is taking part in the opening ceremony, all of which underscores the enormous importance of the medium, including for the new German government. Nothing beats gamescom for immersing yourself in the fascinating world of games and learning about the latest trends and innovations, so you can generate the right political support to make Germany an even better games location," says Felix Falk, Managing Director of game – the German Games Industry Association and co-organiser of gamescom.
Koelnmesse was also pleased to receive the commitment: "Federal Minister Habeck's visit is a sign of great appreciation," says President and Chief Executive Officer of Koelnmesse GmbH. "He is thus honoring the development of gamescom into one of the most successful and largest events in the German and international trade fair industry. Thanks to gamescom as the world's largest event for computer and video games, Cologne as a trade fair location is once again moving into the focus of worldwide media attention."
The gamescom tours for the visiting government officials and other political representatives will begin on 24 August at 5.00 p.m. in the ‘Made in Germany’ area. Following the tours, the welcoming addresses by the political guests will be held in the Konrad-Adenauer-Saal at the Congress Centre North beginning at 6.30 p.m. The opening will also be streamed live on gamescom now, the official content hub of the event.
About gamescom
gamescom is the world's largest event for computer and video games and Europe's largest business platform for the games industry. 2022 gamescom will take place in Cologne and online from Wednesday, 23. August to Sunday, 28. August. gamescom 2022’s official partner country is Australia. gamescom is jointly organized by Koelnmesse and game - Verband der deutschen Games-Branche e.V..
Koelnmesse – industry trade fairs for the gaming sector: Koelnmesse is an international leader in organising trade fairs in the gaming and entertainment segments. Hosted at the trade fair grounds in Cologne/Germany, gamescom is the world’s largest event for computer and video games and Europe’s largest business platform for the games industry. gamescom brings together passionate gamers, trade visitors and exhibitors from across the world with a highly effective approach – in person at the venue and digitally from anywhere in the world. This makes gamescom the premier B2C, B2B and B2G gaming event. In addition to the event at its Cologne headquarters, Koelnmesse is strategically expanding its portfolio internationally: In Singapore, gamescom asia provides an additional powerful industry platform for the rapidly growing Asia-Pacific games market, bringing together the full spectrum of supply and demand.
Further information: https://www.gamescom.global/the-gamescom/industry-trade-fairs
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