Host of additions & enhancements being made to the highly anticipated street racer
December 17, 2004
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
THQ |
CALABASAS HILLS, Calif., Dec. 9, 2004 - THQ Inc. (NASDAQ: THQI) today announced that the hotly tipped street racer, Juiced, is anticipated for release in May 2005 on PlayStation® 2 computer entertainment system, the Xbox® videogame system from Microsoft and on PC.
Juiced received rave reviews earlier in the year, and since taking ownership of the rights, THQ has been working closely with Juice Games on a number of refinements to enhance the game.
"THQ is extremely excited to be entering into a long term relationship with Juice Games, as the global publisher for the keenly awaited street racer, Juiced," said Peter Dille, Senior Vice President, worldwide marketing, THQ. "With the additional time we've allocated to the title, we're certain that Juiced will excite gamers across the globe even more than originally anticipated."
"Every developer dreams of having a few months to polish their creation so that it truly matches the original vision they had for it", stated Colin Bell (founder of Juice Games). "That's exactly the opportunity we've been given by THQ. Racing game fans are very discerning, and we're keen to deliver something that far exceeds their expectations."
Along with additional cars and tracks, numerous gameplay and visual enhancements are planned for the May 2005 release. A full list of additions is available from THQ's press departments.
In support of the launch of the title, THQ plans to roll out a highly effective and significant global marketing and PR campaign, which is expected to be augmented by a playable demo on all three platforms, prior to the launch of the game.
About THQ
THQ Inc. is a leading, worldwide developer and publisher of interactive entertainment software for a variety of hardware platforms including PC CD-ROM, wireless devices, and those manufactured by Sony Computer Entertainment America Inc., Nintendo and Microsoft. The THQ web site is located at www.thq.com. THQ and the THQ logo are trademarks and/or registered trademarks of THQ Inc.
About Juice Games
Juice Games is a development studio based in Warrington, comprising a talented group of individuals headed up by industry veteran Colin Bell. The Juice team has an unprecedented track record in creating highly entertaining and challenging games, and is renowned within the UK development community. With a history that spans games like TFX, EF2000, eRacer, Total Air War, Typhoon and the critically acclaimed but unreleased Lamborghini, Juice Games has an enviable back catalogue. Utilizing their own leading-edge technology, Juice Games has developed the high profile and well received Juiced street racing simulation over the last 18 months for Xbox®, PlayStation®2 and PC. The company is also enjoying success with a number of titles for ID TV and mobile platforms. Juice Games consists of over 30 development staff with industry experience that rivals the world's most established and successful development studios.
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