Company Ships First Two Products to Retail
November 19, 2004
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
Majesco |
EDISON, NJ, November 18, 2004 - Majesco (OTC BB: MJSH), a provider of diversified products and content for digital entertainment platforms, today announced it has entered into a licensing agreement with the Golden Nugget, Las Vegas Hotel and Casino. Under the terms of the agreement, Majesco is granted the exclusive rights to publish interactive entertainment products under the Golden Nugget brand for all current and announced video game systems, as well as wireless, plug-and-play and select online applications. The first two products, Golden Nugget ® Casino for Game Boy ® Advance and TV Arcade, Majesco's new line of plug-and-play products, are now available.
"We believe the appeal of our Golden Nugget Casino products reaches well beyond the video game enthusiast to encompass the larger, worldwide audience of gaming aficionados," said Jesse Sutton, president of Majesco. "The consumer base for interactive entertainment continues to broaden and as a result, Majesco will continue offering an increasing variety of products that appeal to it."
"We are excited to work with a video game company the caliber of Majesco," said Tom Breitling, co-owner of the Golden Nugget Hotel and Casino in Las Vegas. "We believe that our partnership with them is an extension of our brand marketing."
Gaming continues to be a popular pastime with more than 35 million people annually visiting Las Vegas where revenue city-wide has exceeded $2.2 billion through May of this year. * In 2003, revenue from all non-tribal casinos generated more than $27 billion nationwide from more the 53.4 million visitors. **
Majesco's TV Arcade products are self-contained video game systems that plug directly in the TV without any additional console requirements. Majesco's Golden Nugget Casino allows
consumers to quickly and easily begin playing some of their favorite video poker and slot games, including Texas Hold 'Em, Vegas Slots, Jacks or Better Poker, and Double Up Poker, right in the comfort of their living rooms.
For players on the go, Golden Nugget Casino for Game Boy Advance features classic games such as Blackjack, Craps, Roulette and Slots, as well as Video Poker. A unique password system allows players to resume play with a previously saved account balance.
Golden Nugget Casino for TV Arcade and Game Boy Advance each has suggested retail prices of $19.99. More information on these products can be found online at www.majescogames.com.
About the Golden Nugget Las Vegas
Located in the heart of the Fremont Street Experience, the Golden Nugget is the leading downtown hotel-casino. Winner of the AAA Four-Diamond Award for 27 consecutive years, the Golden Nugget is the area's most luxurious resort and the largest by number of guestrooms, offering 1,805 deluxe guest rooms and 102 suites and penthouses. The property is a founding member of the Fremont Street Experience, developed in 1996 to attract and entertain visitors to the area. Casino space features more than 1,260 of the most popular slot and video poker machines, 64 table games including blackjack, roulette and craps, as well as keno and a complete race and sports book and a poker room. Amenities of the property include headline entertainment, five world-class restaurants, a complete spa and salon, 12 meeting and banquet rooms accommodating up to 400 people, and a year-round outdoor swimming pool with cabanas. Additional information and online reservations and travel packages are available at www.goldennugget.com.
About Majesco
Majesco Holdings Inc. (OTC BB: MJSH) , operating through its wholly owned subsidiary, Majesco Sales Inc., is a provider of diversified applications and content for digital entertainment platforms. The Company's 2004 lineup includes BloodRayne 2, the sequel to its popular action/horror series, and its Game Boy ® Advance Video product line which utilizes the Company's proprietary video compression technology to enable consumers to view commercial-grade video on a standard Nintendo Game Boy Advance system. Advent Rising, the first in a trilogy of action/adventure games, is expected to ship to stores in 2005. More information about our Company can be found online at www.majescogames.com
Safe Harbor
Certain statements contained herein are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements may be identified by reference to a future period(s) or by the use of forward-looking terminology, such as "may," "will," "intend," "should," "expect," "anticipate," "estimate" or "continue" or the negatives thereof or other comparable terminology. The Company's actual results could differ materially from those anticipated in such forward-looking statements due to a variety of factors. These factors include but are not limited to, the demand for our products; competitive factors in the businesses in which we compete; continued consumer acceptance of the gaming platforms on which our products operate and our products; fulfillment of orders preliminarily made by customers; adverse changes in the securities markets and the availability of and costs associated with sources of liquidity. The Company does not undertake, and specifically disclaims any obligation, to release publicly the results of any revisions that may be made to any forward-looking statements to reflect the occurrence of anticipated or unanticipated events or circumstances after the date of such statements.
*Source: latimes.com
**Source: Harrah's Entertainment, Inc./NFO WorldGroup
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