Lasagne-loving feline to feature in three titles from Microids.
January 20, 2022
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
Author: Microids
Paris, January 20, 2022 – The French video game publisher Microids and ViacomCBS Consumer Products have inked a deal to produce three original games based on the globally recognized famous cat, Garfield. Under the deal, Microids and ViacomCBS Consumer Products will create brand-new adventures with the famous orange cat spanning across different video game genres.
“We are thrilled by this new agreement with ViacomCBS Consumer Products!” says Alain Milly, Editorial Director for Microids. “Garfield is a well-known and family-friendly IP fitting perfectly our portfolio made of popular franchises for all ages. Following successful collaborations on Garfield: Wild Ride and Garfield Kart Furious Racing, we are incredibly honored to work with ViacomCBS Consumer Products on three new games”.
More information will be available soon about these upcoming titles.
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Press contacts:
MICROIDS
Europe
Alice CLARET
[email protected]
+336 30 22 14 42
North America
Vincent Gallopain
[email protected]
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About Microids
Microids is a French video game publisher. Founded in 1985, Microids’ editorial strategy now focuses on 4 major areas: adventure games, racing games, retro gaming and games inspired by iconic titles. By collaborating with renowned studios and authors (Revolution Software, Pendulo Studios, Eden Studios, Benoît Sokal, Paul Cuisset, Philippe Dessoly and Pierre Adane), Microids has become a major player in international video games. Taking inspiration from legendary titles, Microids reaches a wide audience and creates original adventures which give gamers the chance to play as some of their most beloved characters.
About ViacomCBS Consumer Products
ViacomCBS Consumer Products (VCP) oversees all licensing and merchandising for ViacomCBS Inc. (Nasdaq: VIACA, VIAC), a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic consumer brands, VCP’s portfolio includes a diverse slate of brands and content from BET, CBS (including CBS Television Studios and CBS Television Distribution), Comedy Central, MTV, Nickelodeon, Paramount Pictures and Showtime. With properties spanning animation, live-action, preschool, youth and adult, VCP is committed to creating the highest quality product for some of the world’s most beloved, iconic franchises. Additionally, VCP oversees the online direct-to-consumer business for CBS and Showtime programming merchandise, as well as standalone branded ecommerce websites for Star Trek, SpongeBob, South Park, and MTV.
About Garfield
Created by cartoonist Jim Davis, Garfield is the most widely syndicated comic strip in the world. With his signature “cattitude,” Garfield is 100% that cat, and he doesn’t care who knows it. He’s selfish, sarcastic, lazy… and surprisingly endearing. Since its launch in 1978, the famous cat has spawned movies, TV shows, stage shows and merchandise, and has received four Emmy Awards for Outstanding Animated Program. Garfield content appears in 80 countries and has amassed over $3B in lifetime retail sales. In 2019, ViacomCBS acquired ownership of Paws, Inc., which holds rights to the Garfield franchise.
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