Trending
Opinion: How will Project 2025 impact game developers?
The Heritage Foundation's manifesto for the possible next administration could do great harm to many, including large portions of the game development community.
Pringles (the crisps) ready to partner up with an in-flight collaboration.
September 23, 2024
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
Nordcurrent :
Vilnius, Lithuania – September 23, 2024 - Get ready for a snack-tacular experience! Nordcurrent, the global game developer behind hit titles like Cooking Fever, announces its exciting new partnership with the iconic snack brand Pringles in their rapidly growing Airplane Chefs game. Available globally starting this week, Pringles is making its high-flying debut in the fan-favorite flight attendant simulator.
Airplane Chefs is a fast-paced, engaging game where players can step into the shoes of flight attendants, serving passengers, preparing meals and managing in-flight chaos. With over 5 million monthly active users and a growing fan base, the game is set to be among the top simulation games. And now, thanks to this latest collaboration, players can serve the world's favorite snack, Pringles, on their virtual flights!
"This is the first real-life brand integration in Airplane Chefs, and we are thrilled to have Pringles on board,” Victoria Trofimova, CEO of Nordcurrent says and continues: “We’ve had great success with brand partnerships in Cooking Fever, collaborating with major names like Coca-Cola, FC Barcelona, and TGI Fridays. Pringles is our latest step in offering players an authentic and fun experience, and we’re excited to see how it resonates with our fans.”
Pringles is a household name, especially on flights. In fact, it's hard to find a flight that doesn't offer those crispy snacks. Why should Airplane Chefs be any different? Airplane Chefs reflects the excitement and hustle of a flight attendant’s job, and adding Pringles makes the experience even more authentic. It's a perfect fit.
While this Pringles integration doesn’t include specific in-game tasks or special rewards, players will spot the iconic Pringles cans in the kitchen shelves and passenger orders. This partnership brings players closer to real-life flight experiences, because what’s a flight without snacks?
Pringles will make their first appearance on Airplane Chefs’ Denver flight, the game’s most popular location. As players serve their virtual passengers, they’ll find themselves grabbing Pringles right from the kitchen shelf to satisfy snack orders. This is a limited-time collaboration lasting six months, but it’s just the beginning of what Nordcurrent has in store for future updates.
Besides this tasty new collaboration, Airplane Chefs is preparing to launch its 14th location this December. While Nordcurrent remains tight-lipped about the specifics, players can expect the new location to be set in a vibrant city. The game will also introduce several new features, including “autocookers” to streamline the kitchen process and exciting new mini-games to enhance the overall gameplay.
Links and more details:
Launch trailer: https://www.youtube.com/watch?v=fKyws0c2b-s
Airplane Chefs on Google Play: https://play.google.com/store/apps/details?id=com.nordcurrent.flyingfever
Airplane Chefs on App Store: https://apps.apple.com/app/id1222489978
Airplane Chefs for PC on Microsoft Store: https://apps.microsoft.com/detail/9p70076xd6wf
Nordcurrent website: https://nordcurrent.com
About Nordcurrent
Established in 2002 in Vilnius, Lithuania, Nordcurrent develops and publishes casual games for smartphones, tablets, and PC/Mac computers. The company is driven by a mission to create world-class games that millions love. During the last 20 years, Nordcurrent has developed over 50 games downloaded over 500 million times worldwide, with the biggest hit, Cooking Fever.
Nordcurrent Labs is the division of Nordcurrent dedicated to publishing of video games for PCs and consoles. It was established in 2021 with a mission to help game developers achieve the perfect chemistry to make their mark in the gaming world.
You May Also Like