New PS2 ad campaign launched, after being "talked about on gaming forums for weeks".
November 9, 2004
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
Greenroom Digital | The latest Playstation2 games console is reborn in a fantastic campaign - 'What's Yours Called'. This has been talked about on gaming messageboards and forums for weeks now, but has only just been unveiled. Take a look here: www.whatsyourscalled.com
This has also been supported by a media campaign on the Capital Radio Group websites (www.capitalradio.com & www.xfm.co.uk) as well as Lycos.co.uk
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