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Untapped.gg Announces Partnership with Storybook Brawl Developer, Good Luck GamesUntapped.gg Announces Partnership with Storybook Brawl Developer, Good Luck Games

Untapped.gg brings its eSports analytics expertise to partnership with Good Luck Games.

March 14, 2022

5 Min Read

[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]

Author: Good Luck Games

Storybook Brawl community to benefit from Untapped.gg’s first-class statistics and analysis products
  New York — March 14, 2022 — Untapped.gg, a leading gaming and esports analytics firm and the company behind HSReplay.net, today announced their partnership with Good Luck Games, the developers of Storybook Brawl.
  Untapped.gg has a long history of creating some of the most popular analytics tools for games such as Hearthstone and Magic: The Gathering. To date the company has several third-party applications which track game data and present gamers with personal stats to improve their game, as well as insights about the meta which power the ecosystem of content around the game.
  Example of Storybook Brawl gameplay with and without Untapped.gg tools   Storybook Brawl is a fairy tale-inspired auto battler, a genre popularized by titles such as Hearthstone Battlegrounds from Blizzard and Teamfight Tactics from Riot Games. The game is developed by Good Luck Games, whose founders are made up of alumni from Blizzard and Wizards of the Coast. Storybook Brawl is currently available to play for free on Steam, with mobile and tablet versions coming soon. Though currently in early pre-release, the game has already amassed thousands of Very Positive reviews on Steam. Initially the partnership will focus on providing integrated Twitch overlays to aid viewers in learning and appreciating the complexity of the game, while assisting in cross-promoting Storybook Brawl to Untapped’s impressive user base of trading card game players. Future services, based on their highly successful track record with Hearthstone and Magic: The Gathering Arena, may include personal stats tracking and metagame analysis, while providing detailed performance metrics to help players improve. The partnership between Untapped.gg and Good Luck Games is unique because of the seamless flow of features between the in-game experience and community website.     To celebrate this partnership, Good Luck Games is offering players three free heroes in Storybook Brawl by redeeming the code STORYBOOK-UNTAPPED in game by the end of March.
  “We’re so addicted to playing Storybook Brawl,” commented Andrew Wilson, CEO of Untapped.gg. “It’s such a fun game, and we’re delighted that this partnership is going to make it possible for the players to benefit from these kinds of community resources while the game is still in Early Access.”
  He added, “This partnership is an amazing opportunity for an indie game to come to market with the rich ecosystem of analytics and stat content that players have come to expect from AAA titles. These stats and metrics are the raw material that powers a rich content ecosystem around the game.”
  Good Luck Games CEO, Matt Place said, “Having come from Activision Blizzard and Hasbro, we’ve seen first-hand the budget, time, and magnitude of work it takes to bootstrap a rich, thriving community. We’re ecstatic to be working with such a great partner to be able to offer this type of experience to our players so early in the game’s development.”
  To download the Untapped.gg overlay visit sbb.untapped.gg. To learn more about Storybook Brawl, visit the Steam page.   About Untapped.gg Untapped.gg was founded in 2016 by an international community of software developers who were passionate about data analytics in gaming. Their first product HSReplay.net launched in 2017. It quickly became the premier content destination for Hearthstone surpassing 30MM users. In 2019 the company launched Untapped.gg as the first major data analytics website for Magic: The Gathering Arena. Today, Untapped has team members on 4 continents and continues to grow rapidly as it expands into new games.
  About Good Luck Games Founded in 2019, GL Games is helmed by four veteran card game designers and former professional players. Magic: The Gathering Hall of Famer and Player of the Year Josh Utter-Leyton was Lead Designer on three Elder Scrolls: Legends sets as well as Designer and gameplay engineer on Eternal and Elder Scrolls: Legends. In addition to serving as a lead designer on Elder Scrolls: Legends and a designer for Eternal, Matt Nass reached the Magic: The Gathering World Championship top 8, the Pro Tour Top 8 and clocked five Grand Prix wins. Magic: The Gathering Hall of Famer Luis Scott-Vargas (commonly known as LSV) is a founder of ChannelFireball.com, one of the premiere Magic websites and event companies. He also has a game design background from his time at Dire Wolf Digital and has worked on numerous digital and physical games. Matt Place is a Magic Pro Tour champion turned game designer. He's had many roles during his 18 years in the game industry, including lead initial designer for Hearthstone at Blizzard Entertainment. www.storybookbrawl.com ###
  Issued by Untapped.gg and Good Luck Games.
  Links:
  https://untapped.gg/company https://store.steampowered.com/app/1367020/Storybook_Brawl/ https://hsreplay.net/ https://storybookbrawl.com/

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