Ben Calica spends half his time writing about cool stuff and the other half building it. He’s a game industry analyst for Gamastutra, having been one of the original columnists for the site with Rules of the Game, a game design column, and The Score, a game business column. Other writing credits include being the first Toys Editor for Wired, Founding Editor of New Media Magazine, and contributing to publications including InfoWorld, Electronic Entertainment, MacWorld, NeXTWorld, Publish, Variety and Parents. Ben’s game chops include leading Apple’s Game Sprockets game technology effort, being the project lead for the Edge, the first modem-based game system for a console (the Sega Genesis) for AT&T/PF.Magic, and being Director of Production for CyberFlix, where he penned the script for the 1993 MacWorld CD-ROM Game of the Year. He has been a frequent lecturer on the game industry and game design issues, with a particular focus on multiplayer gaming. His lecture on the subject at the 1997 CGDC was the highest rated session of the conference. He also created and ran the CGDC Game Olympics, a serious competition and boatload of fun that happened at two of the CGDC events for those with long memories. He is the exceptionally proud father of one and a half year old twin boys, Jake and Griffin, who will play GTA3 over his decaying body.