Amazon's In-App Purchasing program has been expanded from its initial Android-only offering to now include Windows, Mac and web-based games, easing your player's checkout process and providing more exposure.
Good news for PC and web game developers with in-game purchases: you now have the option to allow your players to check out through their Amazon accounts. The company announced Tuesday that it has expanded its existing In-App Purchasing program for Android apps to now include Mac, Windows and web games. In addition to easing the checkout process and providing customer support and anti-fraud security, Amazon's In-App Purchasing program also puts these transactions automatically into its system, meaning the digital goods will be viewable on Amazon.com and will be recommended to new users through its recommendation algorithms. More at the In-App Purchasing website.
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