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Nintendo is looking to get into the movie-making business

Nintendo is looking to team up with a film production company to make movies featuring its popular game franchises, with the goal of releasing the first such movie in two to three years.

Alex Wawro, Contributor

May 16, 2016

1 Min Read
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More than two decades after the 1993 release of the Super Mario Bros. movie, Nintendo is looking to team up with a film production company to make new movies featuring its popular game franchises.

The news comes courtesy of a recent conversation The Asahi Shimbun had with Nintendo president Tatsumi Kimishima, in which Kimishima noted that "we want to do as much as we can by ourselves" (Nintendo had a pretty hands-off approach to the '90s Mario movie.)

The Shimbun goes on to report that Nintendo is currently in negotations with a number of production companies worldwide, with the goal of releasing a movie in two to three years.

Notably, this conversation is taking place during a year in which feature films based on games are seeing a resurgence, as movies based on games like Angry BirdsAssassin's CreedWorld of Warcraft and Ratchet & Clank hit theaters around the world.

It's also well in line with plans Kimishima laid out in an investor Q&A earlier this year, when he noted that "we will also be licensing our IP to partners for other business opportunities" in an effort to spread awareness of Nintendo's products. The company has already cut a deal to create theme park attractions based on its popular franchises.

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