"The foundation is the best quality game that kids can play on a game platform. At the same time, we made sure to include features and functionality that adults can enjoy as well."
Over 10 million copies of Level-5's handheld RPG,Yo-Kai Watch, have been shipped worldwide, the company has revealed.
That figure includes both physical and digital sales on the Nintendo 3DS.
While it might've only just made its bow in the U.S., Yo-kai Watch is already a huge hit in Japan, where it recently became a giant killer by beating Pokémon on the way to becoming the country's best-selling game of 2014.
In a recent interview with VentureBeat, Level-5 CEO Akihiro Hino offered his own take on the game's success.
"The foundation is the best quality game that kids can play on a game platform. At the same time, we made sure to include features and functionality that adults can enjoy as well," said Hino.
"When you combine those two elements, Yo-Kai Watch is something that not just kids, but the whole family can enjoy together."
Want to know more about Yo-Kai Watch? Gamasutra's Christian Nutt has written "Inside the world of Yo-Kai Watch" -- an analysis of the game.
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