Quartz pulled data from analytics firm ComScore last month to chart out America's top 25 most popular mobile apps in June. The big takeaway for game devs? There wasn't a single game on the list.
Billions of dollars in revenue flow through the U.S. mobile game market every year, but how much time do American adults actually spend playing mobile games?
That's one of the questions analytics company ComScore tries to answer, and last month a reporter from Quartz pulled data from the firm to list (embedded below) America's top 25 most popular mobile apps in June of 2015. The big takeaway for game developers? There wasn't a single game on the list.
A ComScore representative told Quartz that this is likely due to audience fragmentation. The company reports that roughly 11 percent of time spent on mobile devices is spent playing games, but there are many popular games and only one Facebook.
For more details about the report and ComScore's metholodogy (which includes measuring monthly unique users rather than monthly active users in an effort to keep people with multiple mobile devices from skewing the results) check out the full story over on Quartz.
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