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Ultimate Rivals dev Bit Fry Game Studios lands $3.5 million investment

Bit Fry Game Studios has raised $3.5 million in funding thanks to contributions from Xbox co-creator Ed Fries' 1Up Ventures and Bitkraft Esports Ventures.

Alissa McAloon, Publisher

February 12, 2020

1 Min Read
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Bit Fry Game Studios has raised $3.5 million in funding thanks to contributions from Xbox co-creator Ed Fries’ 1Up Ventures and Bitkraft Esports Ventures.

The cash infusion aims to help the studio support growth of its Ultimate Rivals series, a franchise that debuted late last year though the launch of Ultimate Rivals: The Rink on Apple Arcade.

The studio wants to expand the series into the competitive space and eventually to cover more sports though future titles, something helped along by the fact that it already has licensing agreements with several professional sports organizations.

That $3.5 million investment accompanies news that two new VP-level hires—Nick Caras as VP of competitive gaming strategy and Hali Oughton as VP of community and engagement—have joined the team to support Bit Fry's competitive gaming aspirations.  

About the Author

Alissa McAloon

Publisher, GameDeveloper.com

As the Publisher of Game Developer, Alissa McAloon brings a decade of experience in the video game industry and media. When not working in the world of B2B game journalism, Alissa enjoys spending her time in the worlds of immersive sandbox games or dabbling in the occasional TTRPG.

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