G4's X-Play To Broadcast GDC Choice Awards, IGF

Comcast's G4 has announced it will present 5 days of exclusive coverage of the 2008 Game Developers Conference, including the Independent Games Festival and Game Developers Choice Awards via its video game program X-Play. The nightly program promises to "premiere never before seen gameplay, introduce viewers to the biggest developers, participate in hands-on demos of next-generation games, and take viewers inside with exclusive coverage of the eighth annual Game Developers Choice Awards and the tenth annual Independent Games Festival." The coverage, broadcast nightly at its regularly schedule 8 pm ET/PT slot, will also have coverage of GDC's keynotes, and will culminate, says G4, in an Awards Night special featuring the IGF and Choice Awards, to be broadcast shortly following the end of GDC. Additional coverage will be available on the program's website, including interactive polling, chat, and video viewer mail, "best of" clips, and web-exclusive interviews and news. Comcast's Video On Demand will also feature clips and highlights of the broadcast coverage. Said conference executive director Jamil Moledina, "Having a broadcast partner like G4 supports our goal of getting the leading developers in the spotlight to share ideas and recognize their creative contribution."