GDC Mobile Confirms EA's Lasky As Keynote

The organizers of Game Developers Conference 2006 (part of the CMP Game Group, as is Gamasutra.com) have announced that Mitch Lasky, senior vice president of EA Mobile and former chairman and CEO of Jamdat Mobile, Inc., will deliver a keynote address at GDC Mobile 2006, held during the 20th annual Game Developers Conference (GDC). The two-day event, set for March 20-21 at the Fairmont Hotel in San Jose, Calif., will feature more than 40 lectures, panels, and roundtable sessions that explore What's Next for the mobile gaming industry. In his keynote address entitled, "The Future of Mobile Gaming, and Its Enemies," Lasky will elaborate on Electronic Arts' acquisition of Jamdat and what the union means for the mobile gaming industry. More specifically, he will discuss the relationship between operator and publisher, emerging trends in mobile entertainment distribution and marketing, and how all these elements will impact the advancement of mobile game development. "GDC Mobile is the most influential and successful event for mobile game developers, publishers, and network operators to attend," said Jamil Moledina, director, Game Developers Conference. "That makes this the right time and place for Lasky to give the world a sneak peak at what's next in mobile games." Prior to joining JAMDAT in 2000, Lasky served as general manager of eCompanies Wireless LLC. Before eCompanies, he held the position of executive vice president of Worldwide Studios for Activision, Inc. Earlier in his career, Lasky practiced law, worked at the Walt Disney Company, and started a massively multiplayer online game company.