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Interplay and Walmart

Interplay has inked a distribution deal with Walmart. The agreement has Interplay distributing its PC game catalog directly to the Walmart chain, while Walmart will retai...

Quang Hong, Blogger

July 14, 2000

1 Min Read
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Interplay has inked a distribution deal with Walmart. The agreement has Interplay distributing its PC game catalog directly to the Walmart chain, while Walmart will retain the right to not stock titles its deem inappropriate for its costumers. Interplay has been aggressively pursuing partnerships with major retailers as the company looks to better control its distribution channels.

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About the Author

Quang Hong

Blogger

Quang Hong is the Features Editor of Gamasutra.com.

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