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Nintendo Highlights Growing Third Party, Touch Generations Success

Expanding on the company’s <a href="http://www.gamasutra.com/php-bin/news_index.php?story=18380">previously reported</a> fiscal 2008 results, Nintendo president Satoru Iwata has broken down its figures and predictions, highlighting the success of third pa

Eric Caoili, Blogger

April 28, 2008

3 Min Read
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In a financial briefing on April 25th, Nintendo president Satoru Iwata met with investors to discuss the company’s record-breaking financial results for the previous fiscal year and its favorable forecast for the coming term. Iwata noted that the Nintendo DS exceeded its forecast of hardware units shipped by 810,000, shipping 30.31 million units worldwide, the highest one-year hardware shipment for a single platform in Nintendo’s history. DS software exceeded its forecast by 6.62 million units to a total of 185.62 million units, the highest one-year software shipment for a single platform. Wii hardware also slightly exceeded forecasts for a total of 18.61 million, and Wii software shipments did the same by 4.6 million for a total of 119.60 million units shipped. For the fiscal year ending March 2009, Nintendo conservatively expects to ship 29 million DS hardware units and 187 DS software units, an estimate which Wedbush Morgan analyst Michael Pachter described as “not reasonable” before predicting that DS software numbers could potentially reach “210 million” units. For the Wii, Nintendo forecasts 25 million hardware units and 177 million software units shipped. Addressing concerns that the Nintendo DS has reached its saturation point and lost its momentum in Japan, Iwata notes that this Japanese trend has not been applied to the US or European markets. In North America, hardware sales for the current year are stronger than the last, and Europe’s sales pace has surpassed even Japan’s at its height. Much of the Nintendo DS’s software success in Europe can be attributed to sales for Nintendogs and the Brain Training series, the first of which sold 18.67 million worldwide while the original Brain Training has shipped 12.98 million globally. Once again, sales for Brain Training in Europe have surpassed Japan’s numbers even at the country’s height. The Wii is also selling at a record pace in the US and Europe despite hardware constraints. Nintendo’s showing in Europe is particularly impressive considering the company’s weak presence in the territory with previous console generations. Looking at software, twelve first-party titles shipped over a million units each in the last fiscal year, with unbundled copies of Wii Sports shipping 16.29 million worldwide and Wii Play 8.89 million for the term. Ten first-party DS titles shipped over a million units, with Pokemon Diamond/Pearl shipping 9.56 million worldwide cumulatively in the previous fiscal year. With first-party sales dominating 86% of software sales in Japan in the latter half of 2007, Nintendo could only offer that “the situation will change as time goes by,” comparing it to trends with DS software sales which showed the first-party ratio at only 425 after three years. Interestingly, in the US, third-party Wii titles already occupy more than half of the country’s Wii software sales, with third-party DS software also dominating at 67%. The same is true in Europe, where third-party Wii software accounts for 59% of sales and third-party DS titles account for 60% of DS software sales. Iwata concluded the briefing by comparing hardware and software graphs for the GBA and DS, predicting a change in platform cycle trends for the handheld and the Wii: “We are dealing with wider audiences, the market is further expanding, and our business environment has been rapidly evolving by the minute.”

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About the Author

Eric Caoili

Blogger

Eric Caoili currently serves as a news editor for Gamasutra, and has helmed numerous other UBM Techweb Game Network sites all now long-dead, including GameSetWatch. He is also co-editor for beloved handheld gaming blog Tiny Cartridge, and has contributed to Joystiq, Winamp, GamePro, and 4 Color Rebellion.

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