Simon Etchells to Spearhead Vivendi’s New Partner Publishing Group

PPG is chartered with developing and managing relationships with the Vivendi North America’s co-publishing and distribution partners, which include Empire Interactive, Interplay, Fox Interactive, Legacy Interactive, and Mythic Entertainment. As the Senior Director, Etchells will be responsible for directing North American sales, marketing, and distribution strategies, working closely with all of the PPG partners. Etchells was in charge of international sales and marketing initiatives at Lucas Arts.