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Wii Drives Up Nintendo Share Prices

Japan's FISCO news service is reporting that analysts from Merrill Lynch have pushed Nintendo's share price higher on anticipation for its forthcoming Wii console.

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Simon Carless, Blogger

September 5, 2006

1 Min Read
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Japan's FISCO news service is reporting that analysts from Merrill Lynch have pushed Nintendo's share price higher on anticipation for its forthcoming Wii console. Lynch has raised the company's target share price to 27,000 yen from 23,000 yen. At press time, Nintendo was trading at 24,630 yen ($212.37) a share, following a six and a half year high on Friday, when it was up 72% year to date, and 102% over this time last year. With a full public announcement and unveiling on the Wii console predicted for the 14th of September in Japan, with more following worldwide. This, alongside ever increasing sales of DS software and hardware, should further bolster the company's outlook, as the company's stock price creeps up toward the record highs it enjoyed during the early 1990s, when its Super Nintendo sales drove stock to at 30,000 yen high. Nintendo's current market value is estimated at nearly 3.5 trillion Yen, an equivalent of roughly 30 billion dollars.

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2006

About the Author

Simon Carless

Blogger

Simon Carless is the founder of the GameDiscoverCo agency and creator of the popular GameDiscoverCo game discoverability newsletter. He consults with a number of PC/console publishers and developers, and was previously most known for his role helping to shape the Independent Games Festival and Game Developers Conference for many years.

He is also an investor and advisor to UK indie game publisher No More Robots (Descenders, Hypnospace Outlaw), a previous publisher and editor-in-chief at both Gamasutra and Game Developer magazine, and sits on the board of the Video Game History Foundation.

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