Rise to Riches as a Wealthy Tycoon in New PC Game
February 2, 2006
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
Author: Bandai Namco
LYON, FRANCE - 2 February 2006 - Atari announced today that Tycoon CityTM: New York, the PC game that challenges players to build the business empire of their dreams and "make it big" in Manhattan, has gone gold and is on schedule for release across Europe on February 24. In Tycoon City: New York, players aim to become moguls by constructing and customising hundreds of businesses anywhere and any way they want in a bustling and realistic simulation of New York City. Players must create and improve their businesses to outclass the competition and become rich and famous in New York City.
New York City is recreated in highly detailed 3D and features such famous landmarks as the Statue of Liberty, the Empire State Building, and Times Square. Over two dozen in-game partners, including TIME Magazine, Toys'R'Us, Virgin Megastore, Staples, Olympus, Marquee, Nokia, Tag Heuer, and D'Agostino's, to name a few, lend the game added realism. As a result of the partnership with TIME Magazine, players that reach the top of their game will see their likeness promoted on virtual TIME Magazine billboards throughout the city.
"These days, property is the hottest game to get into, and Tycoon City: New York offers everyone a chance to test their skills - with no mortgage brokers getting in the way!" said Bill Carroll, producer, Atari, Inc. "With over two dozen in-game partners, world-renowned landmarks and true-to-life neighbourhoods, Tycoon City: New York puts players in the thick of the action in the world's most exciting city."
In Tycoon City: New York, players start from humble beginnings as a budding entrepreneur and build a Manhattan empire by creating, upgrading, and customising more than 100 types of major businesses based on the needs of real New Yorkers in the game. Challenges include running a nightclub, owning a hot new restaurant chain, and opening a Broadway theatre. High-profile industries, real-world brands, and a bustling round-the-clock lifestyle give every player the chance to make it. All of these challenges take place in authentic New York neighbourhoods like the East Village, Chelsea and Greenwich Village.
Tycoon City: New York is being developed by Deep Red Games and will launch for the Windows platform on 24 February 2006 across Europe. Additional information about the franchise is available at http://www.atari.com/tycooncity.
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About Infogrames Entertainment and Atari:
Infogrames Entertainment (IESA), the parent company of the Atari Group, is listed on the Paris Euronext stock exchange (ISIN code: FR-0000052573) and has two principal subsidiaries: Atari Europe, a privately-held company, and Atari, Inc., a United States corporation listed on NASDAQ (ATAR).
The Atari Group is a major international producer, publisher and distributor of interactive entertainment software for all market segments and in all existing game formats (Microsoft, Nintendo and Sony) and on CD-ROM for PC. Its games are sold in more than 60 countries.
The Atari Group's extensive catalogue of popular games is based on original franchises (Driver, Alone in the Dark, V-Rally, Unreal Tournament, Test Drive, Roller Coaster Tycoon, etc.) and international licenses (Mission Impossible from Paramount, Men In Black, Superman, Matrix, Terminator and Dragon Ball Z).
For more information: http://www.atari.com
2006 Atari Europe SASU. All rights reserved.
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