Bhaumik joins Galaxy Racer from Garena’s BOOYAH! where he spearheaded the creator programme and played a key role in the launch of BOOYAH! Esports.
February 8, 2022
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
Author: Galaxy Racer
8th February, Dubai, United Arab Emirates: Galaxy Racer (GXR), the largest esports, gaming and lifestyle organisation are pleased to announce Rohin Bhaumik as Galaxy Racer South Asia’s new Head of Creators and Talent. Rohin joins GXR with a strong background in esports and gaming, having worked both as an influencer and in creator management at Intel India and Garena’s BOOYAH!. His new role within Galaxy Racer will see him focus on both current and future content creators, scaling them at hyper growth speed.
With over six years of experience within the influencer industry, Rohin joins the company following two years at gaming publisher Garena as Creator Manager and Product Lead. He has also previously worked with leading brands such as PUBG Mobile, Intel and OnePlus. While at Garena, he led the BOOYAH! team between 2020 and 2021, creating multiple IP’s around the creators across games such as Free Fire, GTA Online and Fall Guys. He was also a major stakeholder in the launch of BOOYAH! Esports in 2021.
From the outset of his career in 2015, where Rohin created and produced gaming content for PC Peasants Gaming, he has worked alongside big brands such as Nvidia India in 2018 and PUBG Mobile, where, as an influencer, he launched the first community tournament in India. Since then, his career has gone from strength to strength, with Rohin hosting the English panel of the PUBG Mobile All Stars by Tencent and the English broadcast of the PMCO Spring Split as well as working alongside notable talent in the gaming world.
Having worked across both sides of the gaming industry, from a publisher and brand perspective, he brings a wealth of knowledge to the Galaxy Racer team. He can bridge the gap between all stakeholders within the ecosystem, and Galaxy Racer anticipates that his knowledge and experience will bring great value to the Galaxy Racer team.
Rohin Bhaumik, newly appointed Head of Creators and Talent for Galaxy Racer South Asia commented: “I am delighted to join Galaxy Racer as their new Head of Creators and Talent in South Asia. I look forward to growing our content creators and providing them with the highest quality content possible that will support their growth!”
Paul Roy, Founder and CEO of Galaxy Racer commented: “We are excited to announce that Rohin Bhaumik will be joining our ever-growing Galaxy Racer team. With the aggressive expansion of our organization at hyper growth stage and particularly our content creators network throughout South Asia, it is key that our creative output is of the highest caliber with end-to-end support structure. Rohin's wealth of experience will undoubtedly make him an invaluable asset to the Galaxy Racer family. Welcome to our galaxy!”
-ENDS-
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About Galaxy Racer:
Galaxy Racer (GXR) was founded in 2019 and is the largest esports, gaming and lifestyle organizations in the world, with our competitive esports division, Nigma Galaxy having an impressive roster of eleven esports teams in Dota 2, League of Legends, CS:GO, Fortnite, Valorant, PUBG Mobile, BGMI, LoL Wild Rift and Free Fire.
GXR has over 100 content creators across Middle East North Africa (MENA), Europe, South Asia and Southeast Asia (SEA), amassing over 500 million followers and generating over 2.5 billion monthly views.
GXR provides live streaming and gaming talents with brand endorsement deals, streaming contracts, creator collaborations, digital rights management, monetization, offline event opportunities, managing their social media channels and content programming.
Galaxy Racer website: https://galaxyracer.gg
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