More news about LINE FRIENDS store.
February 17, 2022
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
Author: HAEGIN
▶ Following the launch of Pajama Party Costumes last November, HAEGIN released the BT21 Figure Set Theme in LINE FRIENDS’ virtual store on Play Together along with new items with the global update on Feb. 17th.
▶ HAEGIN continuously strengthen its grasp on the global metaverse market by expanding the partnership that started with the Original Characters of LINE FRIENDS, BT21, TRUZ, and more.
Seoul, South Korea – FEB. 17th, 2022 – Mobile game developer HAEGIN has announced today that its mobile casual social network game "Play Together" unveiled the second theme of "BT21" at global creative studio LINE FRIENDS’ first ever virtual store online.
After the update, BT21 will return to the LINE FRIENDS Virtual Store in Play Together with an all-new theme. Players will be able to gather all sets of figures to create a single space, making their own unique photo zone of a BT21’s recording room. The new merchandise also includes the adorable BT21 BABY-themed Hat item.
Both companies plan to continue releasing new digital items and content based on the popular IP of LINE FRIENDS such as TRUZ, and more. Also, the two companies will expand the IP collaboration on the Play Together platform to strengthen their grasp on the global metaverse market.
ABOUT PLAY TOGETHER.
PLAY TOGETHER is a multiplayer casual social-network title where players can enjoy everything they want. The game provides an interesting life-like experience that fans of casual and sandbox genres may be familiar to, with an addition of various content and unique interactions. The game allows players to progress freely in a non-linear fashion. Players can customize their characters and houses by purchasing various items and socialize with their global friends without borders. Since worldwide release in April 2021, PLAY TOGETHER placed in the 1st at Top free games chart on the App Store and Google Play in Taiwan and Vietnam. The game is currently available in all countries except China in 12 languages.
Follow Us Download PLAY TOGETHER on the App Store and Google Play.
Check out issues on PLAY TOGETHER official Facebook, Instagram, and Discord.
ABOUT HAEGIN
HAEGIN is a developer of mobile games based in Seoul, South Korea. Led by 20-year industry veteran Youngil Lee, a founding member of Com2uS Corp. well-known for the global hit RPG Summoners War, HAEGIN has received substantial investments from the Storm Ventures Fund, Tencent, and other key investors in the game industry. Since founding in 2017, HAEGIN has grown to include over 100 people who work passionately to create uniquely entertaining games that players from all over the world can enjoy. Its first title, Homerun Clash is a fresh take on the arcade-style home run derby genre with more than 5 million downloads and is currently the 13th and 17th highest grossing sports game on Google Play and the App Store respectively. After successful debut of futuristic close-quarter action title Overdox and multiplayer golf brawl title Extreme Golf, HAEGIN launched their latest casual social-network title Play Together on April 2021. The company is planning to utilize its expertise in developing global hits to expand its lineup in the future, including sports game, RPG, and more.
Press Contract Woojun Jeong
HAEGIN | Business Development Team / PR & Partnership
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