INTRODUCING: FENTY BEAUTY X ARCANE COLLECTION

Riot Games :

“We’re always finding ways to continue to expand our Fenty Family and empower people to find their inner strength, confidence, and beauty. I love how we’ve done that with Arcane and Fenty Beauty, merging the virtual with the real, creating beauty looks for powerful women and then translating that into real products that everyone can get their hands on.” - Rihanna 

This fall, Fenty Beauty is taking its bad-ass, female-powered beauty to the next level with a first-of-its-kind partnership with Arcane, Riot Games’ first animated series based on the globally renowned video game League of Legends. Fenty Beauty designed each character’s makeup looks seen throughout Season 2, and will release a groundbreaking collection of limited-edition Arcane-inspired products for players and fans debuting November 2, 2024.

To embody the powerful and dynamic auras of the female characters in Season 2, Fenty Beauty’s collaboration with Arcane went beyond skin deep. Priscilla Ono, Fenty Beauty Global Makeup Artist, worked alongside Fortiche Production, the animation company behind the series, to create and bring to life the makeup in-show, merging artistry with storytelling in a whole new way in both the physical and digital worlds. The makeup featured in Season 2 of Arcane highlights the strength, resilience, and individualism of the leading women, and the limited-edition collection of products will enable Arcane fans everywhere to create their own looks. Through this partnership, Fenty Beauty is proliferating Rihanna’s founding mission of “Beauty for All,” by continuing to redefine beauty standards and placing a spotlight on the beautiful uniqueness, individuality, and power of each of the characters. Featuring a legendary lineup of Fenty Beauty must-haves inspired by the powerhouse women of Arcane, this limited-edition collection is where fierce glam and formidable women collide. Full of never-before-seen shades and products that include shade-shifting hues, bold metallics, and shimmering glosses, the entire collection is designed to evoke the vibes of four powerful femmes from the series: Jinx, Vi, Mel, + Caitlyn.
 

GLOSS BOMB UNIVERSAL LIP LUMINIZER ($21)

Supercharge your lips with main character energy with 5 new shades of the cult-favorite lip gloss, inspired by the strong women and magic of Arcane: Mel shade (Risky Rulin’ -  warm golden shimmer), Caitlyn shade (Rogue On Riche$ - peach nude shimmer), Vi shade (Rebel Rais’r - vibrant holographic pink shimmer), Jinx shade (Kaboom - black holographic shimmer), and Anomaly shade (Morphic Melt - clear holographic shimmer). Each Gloss Bomb features the same nourishing formula you know and love with new inspired colors and finishes, all housed in special Arcane packaging for the collector or newbie.

KILLAWATT: ARCANE QUAD FREESTYLE HIGHLIGHTER PALETTE ($45)  

Highlight your legendary power in a whole new way. Inspired by the iconic women of Arcane, this 4-pan palette features a wide range of the best-selling highlighters - Chillz (iridescent baby blue), Girl Next Door (soft pink sheen), Wattabrat (3D baby pink shimmer), and Trophy Wife (3D hyper-metallic gold) - perfect for any look, bright to warm, housed in special Arcane-inspired packaging.

DIAMOND BOMB ALL-OVER DIAMOND VEIL - GOLDEN RUL’R ($42)

Get that iconic Fenty Beauty diamond-dusting effect and feel with a new limited-edition warm gold shade of Diamond Bomb, inspired by the Arcane character, Mel. Flattering for all skin tones, this unique jelly-like powder is packed with 3D microfine sparkle that can be applied like highlighter to anywhere on the body.

HELLA THICC VOLUMIZING MASCARA - KA-BLUEY ($19)

This cobalt blue limited-edition version of Rihanna’s go-to mascara for bold, big lashes is inspired by the Arcane character Jinx - the mistress of mayhem - and her blue hair, for hella impact. 

GLITTY LID SHIMMER LIQUID EYELINER - MEL’ODIC MOVES ($24)

Take your eye looks to the next level with one swipe - inspired by your favorite Legend, Mel. Dazzle all day long with intense, rich, high metallic shine that won’t transfer, fade, or fall, in a new shade packed with gold reflective shimmer. 

CHROME CATCH’R SHADE-SHIFTING GEL EYELINER - ANOMA’LIT ($24)

Bring Arcane to life through this innovative color-changing gel eyeliner, inspired by the anomaly that permeates throughout the Arcane universe, corrupting the fabric of reality and channeling powerful energy. This NEW! eyeliner delivers an iridescent purple-green multi-chrome effect with smooth-gel lines.

FENTY BEAUTY x ARCANE: THE LEGENDS VAULT ($250)

11-PIECE BEAUTY COLLECTION – (EXCLUSIVE TO FENTYBEAUTY.COM AND FENTY BEAUTY TIKTOK SHOP)

Pull legendary focus into your beauty looks with the full assortment of the limited-edition Fenty Beauty x Arcane collection + an exclusive Fenty Skin Lux Balm. The Legends Vault includes Arcane Gloss Bomb Universal Lip Luminizer (5 shades), Arcane Killawatt Quad Freestyle Highlighter Palette, Arcane Diamond Bomb All-Over Diamond Veil in Golden Rul’r, Arcane Hella Thicc Volumizing Mascara in Ka-Bluey, Arcane Glitty Lid Shimmer Liquid Eyeliner in Mel’odic Moves, Arcane Chrome Catch’r Shade-Shifting Gel Eyeliner in Anoma’lit, and Fenty Skin Lux Balm

The Fenty Beauty x Arcane Collection will be available for a limited time on FentyBeauty.com beginning November 2, 2024. Fenty Beauty x Arcane Gloss Bomb Universal Lip Luminizers and Diamond Bomb All-Over Diamond Veil in Golden Rul’r will also be available on Sephora.com  

Fenty Beauty is 100% Cruelty Free. 

 

ABOUT FENTY BEAUTY

Fenty Beauty, led by CEO Robyn Rihanna Fenty, is a partnership between Rihanna and LVMH. Rihanna created Fenty Beauty “so that people everywhere would be included,” focusing on a wide range of traditionally hard-to-match skin tones, developing formulas that work for all skin types, and pinpointing universal shades. Her vision, above all, is to inspire: “Makeup is there for you to have fun with. It should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different.”

ABOUT KENDO

Based in San Francisco, CA, KENDO creates or acquires beauty brands and focuses on developing them into global power- houses. The portfolio consists of KVD Beauty, OLEHENRIKSEN, Lip Lab, Fenty Skin and Fenty Beauty by Rihanna. The name KENDO is a play on the phrase “can do.” What characterizes KENDO is its dedication to product quality, innovation and authentic storytelling. Brands within the KENDO portfolio are distributed in 35 countries worldwide.


MEDIA CONTACTS
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Rachel Sachs / BOLD PR
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