Featuring Omnipolar sound technology to "usher in a new dawn of audio fidelity", no less.
November 1, 2005
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]
Author: Joytech
Windsor, England - November 1st 2005
JOYTECH Europe Ltd, a division of Take-Two Interactive Software, Inc. and leading designer and manufacturer of third party video game peripherals, today announced an agreement with Spherex Inc to distribute the Spherex XboxTM 5.1 Surround Sound System throughout the major European and Middle East territories.
Designed specifically for the XboxTM video game console, though compatible with a wide array of MP3 players, consoles and other audio sources, the Spherex XboxTM 5.1 Surround Sound System offers unrivalled sophistication, versatility, ease of use, and perhaps most importantly, sound quality.
Utilizing state of the art and totally exclusive 'OmnipolarTM' sound technology, the 5.1 Surround Sound System is the result of over a year of dedicated development, aided by leading audio and electronic professionals including MaxxBass and Texas Instruments. With no complicated set up or calibration procedure required, the 5.1 Surround Sound System ushers in a new dawn of audio fidelity for gamers and audiophiles alike.
Consisting of five Speakers, a powerful Sub Woofer and Integrated Amplifier, the heart of the XboxTM 5.1 Surround Sound System is powered by Texas Instruments' Aurus Audio DSP Solution, providing high quality, lifelike sound reproduction and dynamic feature-rich sound from surprisingly small speakers. Fully compatible with Dolby Digital, Dolby Pro Logic II and DTS formats, the all encompassing audio center forms the centre of a quality home audio experience.
Alex Verrey, PR & Communications Manager for JOYTECH Europe commented, "JOYTECH has long been synonymous with quality and innovation across our video game accessory and AV range and we are thrilled to be introducing the remarkable Spherex system to gamers and audio enthusiasts alike.
The Spherex XboxTM 5.1 Surround Sound System will be available across Europe and the Middle East on October 20th 2005 and will retail for an SRP of £299.99.
JOYTECH - Live the Game
For further information:
Alex Verrey, PR and Communications Manager -JOYTECH - +44 01753 496 707
Pelle Lundborg, International Business Development Manager - JOYTECH - +44 01753 496 705
For further information on JOYTECH peripherals, please visit: www.joytech.net
JOYTECH Europe is a wholly owned subsidiary of Take-Two Interactive Software
About Spherex
Spherex Inc., a subsidiary of top speaker manufacturer Audio Products International (API), is an innovative Canadian company committed to providing a unique approach to high-end audio at affordable prices. The all-Canadian engineering team is led by Ian Paisley, a world renowned audio engineer.
Presented with the challenge of entering the lucrative gaming and home theatre industry, Spherex approached Microsoft with the idea of what is now Xbox 5.1 Surround Sound System. The concept of an all-digital system combining the best of new technology in the audio industry built the basis of Spherex's three-year global licensing agreement with Microsoft. A partnership proved ideal for both parties -Microsoft's dominance of the gaming industry combined with over 30 successful years of audio experience at API would create the most realistic, compatible soundstage for gaming, movies and music playback.
About Take-Two Interactive Software
Headquartered in New York City, Take-Two Interactive Software, Inc. (NASDAQ: TTWO) is an integrated global developer, marketer, distributor and publisher of interactive entertainment software games and accessories for the PC, PlayStation game console, PlayStation2 computer entertainment system, PSPTM (PlayStationPortable) system, the Xbox video game and entertainment system from Microsoft, the Xbox 360TM video game and entertainment system from Microsoft, Nintendo GameCubeTM, Nintendo DSTM and Game Boy Advance. The Company publishes and develops products through its wholly owned labels Rockstar Games, 2K Games, 2K Sports and Global Star Software; and distributes products in North America through its Jack of All Games subsidiary. Take-Two also manufactures and markets video game accessories in Europe, North America and the Asia Pacific region through its Joytech subsidiary. The Company maintains sales and marketing offices in Cincinnati, New York, Toronto, London, Paris, Munich, Madrid, Vienna, Milan, Sydney, Breda (Netherlands) and Auckland. Take-Two's common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at www.take2games.com.
All trademarks and copyrights contained herein are the property of their respective holders.
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