KICK F1 Sim Racing Team unleashes new identity and gears up for 2023-2024 F1 Sim Racing World Championship return

Sauber Group :

Hinwil, 3 April 2024 – It’s the dawn of a new era for KICK F1 Sim Racing Team, as the outfit gears up to reprise activities in the 2023-2024 F1 Sim Racing World Championship. With a new title partner, new colours, and a new entry in its line-up, the team is ready to pick up things where they left off and extend their lead at the top of the standings. 

An innovative, community-driven streaming platform, KICK is centred on a ‘creator-first’ model based on the industry’s most rewarding subscription revenue system, a 95-5 split where creators will retain 95% of their revenue. With engaging content created by a growing cast of creators – featuring some of the biggest names in streaming and industry headliners – and a young, fresh approach, KICK is the best partner for the Esports outfit’s operations. To further strengthen the link with the streaming giant, KICK F1 Sim Racing Team will proudly go out on track clad in an eye-catching fluo racing green and black livery – recalling that of Stake F1 Team KICK Sauber. 

Joining the talented line-up featuring Brendon Leigh and Thomas Ronhaar, two names that need no introduction to those familiar with the Esports scene, is Xander van Dijken. Relatively new to sim racing – having started in 2020 – Xander made an impressive progression to quickly find himself fighting at the top of every championship in which he competed. The step up to KICK F1 Sim Racing Team will provide the talented Dutchman with the most important platform to shine in his career so far. 

Following a prolonged break, the 2023-2024 F1 Sim Racing World Championship will return on 10-12 April for the second event of the season – comprising six races – held at the EFG Studios in Stockholm. The Swedish location will then host the third and final event of the championship during the first week of May, for the five remaining races of the calendar.  

Back in late November, KICK F1 Sim Racing Team enjoyed a brilliant start to its title campaign, with Thomas Ronhaar confidently guiding the team to the top of the standings at the end of Event One, set in the virtual sandy sceneries of the Bahrain International Circuit. As they prepare to head back on track, Brendon, Thomas, and Xander will aim to keep up with the performance shown in the first event, going for the 2023-2024 F1 Sim Racing World Championship crown.  

Media information:
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Media contact:
[email protected]

Will Ponissi, Senior Communications Manager, [email protected], +41 79 591 57 85
Vanessa Roettger, Communications Manager, [email protected], +41 79 757 52 85

Elena Rovelli, Communications Manager, [email protected], +41 78 209 18 57

About Sauber Group of Companies:
 
The Sauber Group of Companies is composed of two operational entities: Sauber Motorsport AG, which operates and manages its Formula OneTM team; and Sauber Technologies AG, which focuses on third-party business in the areas of advanced engineering, prototype development and additive manufacturing, in addition to full and model-scale testing in the factory’s state-of-the-art wind tunnel and ground-breaking innovation in the field of aerodynamics. The companies collaborate closely and share know-how to apply the expertise of more than 550 dedicated individuals at the headquarter in Hinwil, Switzerland, to all internal and external projects.

The Sauber Group puts sustainability at the heart of its mission; its business, operating under the ISO 14001 environmental management standard, has been carbon neutral since 2011 and the company has achieved the Three-Star level in the FIA Environmental Accreditation Framework.

Since its founding in 1970, the innovative Swiss company has been setting standards in the design, development and construction of race cars for various championship series, such as Formula One, DTM, and WEC. Following its own Formula One debut in 1993, Sauber Motorsport AG has established one of the few traditional and privately held teams in the sport. A member of the exclusive club of teams which competed in more than 500 F1 races, it celebrated 30 years in the sport in 2022 and continues to go from strength to strength on and off the track.