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LEADING DIGITAL FASHION HOUSE THE FABRICANT ENABLES ANYONE TO BECOME A FASHION DESIGNER WITH THE LAUNCH OF ITS SEASON ONE COLLECTIONLEADING DIGITAL FASHION HOUSE THE FABRICANT ENABLES ANYONE TO BECOME A FASHION DESIGNER WITH THE LAUNCH OF ITS SEASON ONE COLLECTION

Season One Kicks-Off With Collaborations From A Variety Of Brands And Designers Including Zeeuws Museum, Game Studio Darewise, Along With Artists Krista Kim, No More Mondays, Scarlett Yang, And More!

February 1, 2022

6 Min Read

[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]

Author: The Fabricant

AMSTERDAM - February 1, 2022 A pioneer in breaking new ground in digital fashion, The Fabricant, has officially announced the launch of Season One of The Fabricant Studio. The digital fashion house has reinvented the way we design and wear clothing by creating non-physical garments for use in virtual worlds. The Fabricant Studio co-creation platform allows anyone to become a digital fashion designer and create digital fashion NFTs to be worn, collected and traded in the new metaverse economy. The launch of the invite-only Season One collection will arrive in February and features collaborations with a full roster of groundbreaking brands and designers including Darewise, Zeeuws Museum, Krista Kim, No More Mondays, and Scarlett Yang.


 

As The Fabricant Studio evolves with further seasons throughout 2022 and beyond, it will continue the company’s journey to provide accessibility for anyone around the world to create unique digital fashion assets and participate in the new fashion economy enabled by blockchain. Each season will feature a curated selection of participants who are invited to join the experience by providing 3D garment silhouettes and limited edition digital fabrics for platform users to create unique fashion NFTs.
 

 

“We are privileged to be working with this incredible group of collaborators to provide a truly unique experience in Season One of The Fabricant Studio,” said Adriana Hoppenbrouwer, Co-Founder and Commercial Director at The Fabricant. “We are eager to get our first users into the experience and look forward to seeing the NFT pieces they will co-create, and wear in the metaverse.”
 

 

Season One is invite only, and designers and brands alike are hand selected to drop their limited edition garments and digital fabrics into the space and have taken the pledge to revolutionize the fashion industry into becoming more sustainable, equitable and inclusive. The season will allow users access to customize the items created by the designers, with a potential 45,000 garment combinations available to mint as unique digital fashion NFTs with utilities in the metaverse.
 

 

Users become co-creators who are able to mint, wear, and trade their unique fashion NFTs to earn FBRC tokens. Token holders are invited as co-creators to future seasons, earning them voting rights and decision making powers as the platform develops 

 

Season One brands and designers include:

 

  • Darewise - Darewise is a team of experienced game developers who believe in the positive power of online video games to create meaningful, interactive, and social experiences. Based in Paris and distributed across Europe, we are a multicultural team reaching a global audience.

  • No More Mondays - NMM creates bespoke concepts and artworks rooted in storytelling and purpose-driven design for prints, embroidery, as well as digital and physical spaces. 

  • Krista Kim - Kim is a contemporary artist, creator of the Mars House and founder of the Techism Movement. She seeks to communicate a transcendent, meditative experience for the viewer in digital visual language.

  • Scarlett Yang  Based in London, multidisciplinary designer Scarlett Yang focuses on the synthesis of tactile fashion art and novel digital innovations. She is a recipient of the LVMH Maison/0 Green Trail Award. 

  • Viktoria Modesta - Viktoria Modesta is a bionic pop artist and creative director. Brought up in the subculture of London, now living in Los Angeles, Viktoria is known for her multi-disciplinary approach to future pop and performance art with a post-human edge. 

  • Andy Rolfe - Andy Rolfe explores the dichotomy of identity and idealized fantasy.

  • Electric Dreama - (Samantha Nutt) is driven by challenging traditional paradigms into a unique aesthetic realm.

  • Mutani.io - Mutani.io designs feature voluminous swathes of colour and texture, creating vibrant fantasies that bridge avant-garde fashion and game environments.

  • Miranda Marquez - Miranda Marquez explores nature and the interaction between levels of existence by combining new visual languages.

  • Matthew Stone - An artist and shaman based in London, Matthew Stone’s multidisciplinary and interrelated practice activates primarily photography, sculpture and performance.

  • Sian Fan  - Sian Fan’s work combines movement, the female body and technology to explore embodiment, spirituality and human experience in the digital age. Through her work, she hopes to discover new ways for us to coexist with technology.

  • The Internet Office - The Internet Office is composed of artificial scenes and 3D explorations that portray modern concerns using technology as a means for resignifying archaic concepts and traditional landscapes.

  • Entangled Others Studio: Entangled Others Entangled Others is the shared studio practice of artists Feileacan McCormick and Sofia Crespo. Their work focuses upon ecology, nature, and generative arts, with an emphasis on giving the more-than-human new forms a presence and life in digital space.

  • HadeeArt - HadeeArt is an emerging freelance 3D virtual fashion designer who is passionate about art and technology within the fashion and gaming industry.

  • BYBORRE - BYBORRE is merging the physical and digital worlds within the textile industry. With transparency at the core of their brand, they are committed to digitalise and democratise the textile supply chain, encouraging people to make better, longer-lasting products, while minimising the impact on the planet.

  • George Stamenov - Bulgarian artist and director George Stamenov examines the immersive possibilities of story telling by challenging the dogmas of contemporary film making. His short films carry a unique aesthetic that is derived from Eastern Europe.

  • Remi Veldhoven - Textile researcher Remi Veldhoven has a background in textile engineering and textile recycling. Veldhoven’s projects all relate to the valorization of textiles.

 

Join The Fabricant Studio Community on the Discord server HERE
 

 

About The Fabricant

thefabricant.com | @the_fab_ric_ant
 

The Fabricant is a decentralized digital fashion house building the wardrobe of the metaverse via its NFT co-creation platform The Fabricant Studio. It operates at the intersection of fashion, gaming and blockchain, and since 2018 it has been leading the fashion industry towards a future of digital-only clothing. It creates digital couture NFT collectibles and collaborates with fashion and entertainment brands to bring them into the 3D digital fashion space. To date it has worked with Under Armour, Off-White, Napapijri, Puma, Peak Performance and Adidas, amongst others, to demonstrate the vast creative possibilities within the digital fashion realm.

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