Razer Introduces GAIADEX: AI-POWERED LIFE CYCLE ASSESSMENT LARGE LANGUAGE MODEL

Razer :

For Release on November 15, 2024, at 4pm GMT / 5pm CET / 8am PT / November 16, 12am SGT :

Baku, Azerbaijan – Razer, the leading global lifestyle brand for gamers, has officially unveiled GAIADEX, an AI-powered Life Cycle Assessment Large Language Model, at the COP29 Singapore Pavilion. GAIADEX offers a comprehensive, streamlined solution for Life Cycle Assessment and Environmental Product Declarations across various industries. To demonstrate its capabilities, Razer has partnered with industry leaders including GE Healthcare and Maybank for proof-of-concept deployments.

GAIADEX addresses a major challenge in the sustainability sector: the inconsistency of environmental standards. Many brands create proprietary Life Cycle Assessment frameworks, each with varying methodologies and data, which hinders product comparisons across competitors.  This lack of standardization halts meaningful product comparisons, fuels consumer skepticism, and complicates regulatory oversight while also leading to inefficiencies as brands duplicate efforts in developing their own standards.

"We believe that sustainability should be accessible to all. GAIADEX is our commitment to breaking down barriers and making it easier for companies to adopt greener practices,” said Kenneth Ng, Razer’s Global Sustainability Lead. "By empowering businesses with this innovative solution, we are making LCA more accessible and efficient while driving the global industry towards a more meaningful and sustainable future."

GAIADEX: Redefining Sustainability

GAIADEX was designed to streamline the Life Cycle Assessment process, from data collection to report generation, significantly reducing the time and effort required to analyze environmental impact of products from creation to disposal. By leveraging artificial-intelligence (AI), GAIADEX compresses months of work into seconds, providing in-depth Life Cycle Assessment reports that are validated against international ISO standards (ISO 14040, 14044) and Environmental Product Declaration International's Product Category Rules (PCR).

As sustainability demands grow, particularly around Scope 3 emissions, traditional Life Cycle Assessments face significant hurdles. Time-consuming manual processes, high costs, and limited accessibility, especially for startups, often restrict the adoption of robust Life Cycle Assessment practices. GAIADEX aims to overcome these challenges by promoting international standards for Life Cycle Assessments, providing transparent and comparable framework.

Razer understands the value of providing a full end-to-end experience for brands to execute their Environmental Product Declaration journey. Verification of the Environmental Product Declaration is necessary for it to be considered credible in the marketplace and therefore Razer is developing these features of GAIADEX to facilitate independent third-party certification of Environmental Product Declarations by program operators like UL Solutions. UL Solutions has certified Razer Environmental Product Declarations for Basilisk gaming mice which allows for confident data disclosure backed by science and published in the UL SPOT database.

GE HealthCare has joined forces with Razer to pioneer a more sustainable future by quantifying and reducing the environmental impact of GE HealthCare products. As a pilot initiative, the Singapore Repair and Engineering Center utilized Razer’s cutting-edge GAIADEX platform to assess and compare the environmental footprint of various Vscan product iterations. This collaboration underscores GE HealthCare’s commitment to advancing sustainable innovation, with a long-term vision to streamline Life Cycle Assessments, reduce operational complexity and costs, and set a new standard for sustainability in the healthcare industry.

“Our collaboration with Razer provides a holistic view of product footprints, supporting our sustainability goals,” said Mark Stoesz, President Enterprise Solutions and Partnerships International Markets, “This initiative reflects GE HealthCare’s aspiration to align all of its products with Environmental Product Declaration standards by 2030."

Shahril Azuar Jimin, Group Chief Sustainability Officer of Maybank, a leading bank in ASEAN, said, “By adopting GAIADEX, we plan to integrate embodied carbon as a core sustainability performance target for our green loans and sustainability-linked loans. We hope to encourage clients to set more ambitious carbon reduction goals, mobilize sustainable finance, and promote environmental accountability.”

With GAIADEX’s intuitive interface, users can effortlessly upload their Bill-of-Materials and, within moments, receive comprehensive Life Cycle Assessment reports that adhere to rigorous ISO 14040/14044 standards and specific Product Category Rules. This new innovative technology will allow Razer to transform the sustainability landscape with updated Life Cycle Assessment and Environmental Product Declaration processes.

To ensure these reports meet industry standards, GAIADEX integrates seamlessly with independent verifiers for third-party validation, culminating in the issuance of official ecolabels through a streamlined, automated process. This self-service function eliminates the need for expensive consulting services, typically costing USD $40K per Environmental Product Declaration, making sustainability measurement more accessible. By leveraging domain-aware Large Language Models, GAIADEX empowers organizations, from multinational corporations to start-ups, to obtain Environmental Product Declaration ecolabels quickly and affordably, offering a competitive edge in the evolving green trade landscape.

With GAIADEX, Razer is set to revolutionize how companies approach environmental responsibility, providing a faster, user-friendly, cost-effective solution for businesses worldwide.

For more information on Razer’s sustainability efforts, visit razer.com/go-green

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ABOUT RAZER

Razer™ is the world’s leading lifestyle brand made For Gamers. By Gamers.

The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities. With a fan base that spans every continent, Razer has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services.

Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops.

Razer’s software suite, which consists of Razer Chroma RGB, Razer Synapse and more, boasts over 200 million users, offering customization, lighting effects and optimization.

Razer also offers payment services for gamers, youth, millennials and Gen Z, through Razer Gold, one of the world’s largest game payment services to more than 50,000 games and Razer Silver, the accompanying rewards program.

Razer is committed to a sustainable future and is taking responsibility through its #GoGreenWithRazer movement – its 10-year roadmap that aims to minimize environmental impact through its various initiatives.

Founded in 2005, Razer is dual headquartered in Irvine, California and Singapore, with regional headquarters in Hamburg and Shanghai and 19 offices worldwide.

PRESS CONTACTS

United Kingdom
Nick Haywood
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Americas 
Matt Atwood 
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EMEA 
Peter Meyenburg

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China 
Evita Zhang 
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Global
Nikhil Kharoo
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Razer — For Gamers. By Gamers.™   

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